China Online & Mobile Payment Development Report, 2005
  • Aug/2005
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Along with the fast-progressing internet and mobile network in recent years, various kinds of e-commerce emerged, which makes people's life more convenient and colorful. Online payment and mobile payment, being incentive to further development of e-commerce, will become the main payment means of e-commerce by and by.

Payment Options for Online Shopping

According to business mode, online payment can be divided into pre-payment, agency payment, online banking payment and online platform payment. Of which, online platform payment undertaken by online payment platform operator, being an third-party economic entity independent from bank and SP, acts as the role connect users, banks and SPs.

Major Chinese Online Payment Platform Operators

The domestic online payment is mainly based on the debit card system. Thus, risks in online payment can be controlled effectively. But meanwhile, the profit of domestic payment service is also quite low, only taking 0.5% of total trading volume.

Nowadays, the industrialization of mobile payment application emerges as handsets gradually replace cash and credit card in the payment of some shops and automatic seller machines. At present, bank card circulation and handset users have increased to over 0.76 billion and 0.3 billion respectively in China, offering boundless commercial opportunities for the development of mobile payment industry in China. With the prevalence of mobile content and application charges based on SMS, mobile payment has been accepted by and by. However, in-depth applications of mobile payment still need to be cultivated.

Currently, there are five access methods of mobile payment: STK, IVR (Interactive Voice Response), USSD, WAP and WWW. Of which, IVR, STK and WWW are mainly adopted.

Mobile payment business mode has four categories: mobile paying service, mobile wallet service, mobile banking service and mobile credit platform. The former three have been practically applied.

Abide by different roles, mobile payment industrial chain can be divided into three categories: mobile operators-based industrial chain, bank-based industrial chain and the one led by mobile payment operators. The cooperation of mobile operators and banks, with mobile payment platform operated by professional companies, can avoid inherent obstacles in information security, product development and resource sharing, etc. when third-party payment platform providers join in. Also it can realize the sharing and management of financial information service and banks'  intermediate businesses; and satisfy to the maximum the great demand of users for mobile payment service and information security. Thereby, it is the most suitable business mode for mobile payment development in China.

Major Chinese Mobile Payment Platform Operators


1 Overview of mobile & online payment industry
1.1 Mobile payment
1.2 Online payment

2 Mobile/online payment varieties and business flows
2.1 Classification of mobile payment
2.1.1 Mobile payment varieties by access method
2.1.2 Mobile payment varieties by business mode
2.1.2.1 Handset payment business
2.1.2.2 Handset wallet business
2.1.2.3 Handset banking business
2.1.2.4 Handset credit platform business
2.2 Mobile payment flow
2.3 Classification and work flow of online payment
2.3.1 Varieties by payment amount
2.3.2 Varieties by payment time
2.3.3 Varieties by business mode
2.4 Applications of various e-commerce payments

3 Mobile/online payment market development
3.1 Mobile payment market
3.1.1 Mobile payment development worldwide
3.1.1.1 Development of handset wallet
3.1.1.2 Development of handset banking
3.1.1.3 Combination of Japanese handsets with RFIC
3.1.2 Mobile payment development in China
3.2 Online payment market
3.2.1 Paypal development in America
3.2.2 Development of online payment in China

4 Macro-environment of mobile payment market in China
4.1 Positive factors to develop mobile/online payment in China
4.2 Negative factors
4.2.1 Political aspect
4.2.2 Economic aspect
4.2.3 Security aspect
4.2.4 Consumer culture aspect
4.2.5 Technical aspect
4.2.6 Industrial chain aspect
4.3 Brief summary

5 Industrial chain of mobile/online payment in China 
5.1 Industrial chain of mobile payment
5.1.1 Types of industrial chain
5.1.1.1 Industrial chain led by mobile operators
5.1.1.2 Industrial chain led by banks
5.1.1.3 Industrial chain led by mobile payment platform operators
5.1.2 Development trend of industrial chains
5.1.3 Development strategies of mobile payment operators and bank developments
5.1.3.1 Development strategy of China Mobile
5.1.3.2 Development strategy of China Unicom
5.1.3.3 Development strategy of banks for mobile payment
5.2 Industrial chain of online payment

6 Mobile operators and mobile payment
6.1 China Mobile's progression in mobile payment market
6.2 China Unicom's progression in mobile payment market

7 Major domestic mobile/online payment providers
7.1 Mobile payment platform operators
7.1.1 Beijing Union Mobile Pay Co., Ltd.
7.1.2 China Dotman Co., Ltd.
7.1.3 Golden China Co., Ltd.
7.1.4 Shanghai Smartpay Jieyin Co., Ltd.
7.1.5 Yeepay Co., Ltd.
7.1.6 LianLongBoTong Co., Ltd.
7.2 Online payment platform operators
7.2.1 Zhejiang Alipay Co., Ltd.
7.2.1.1 Corporate overview
7.2.1.2 Brief introduction to Alipay platform
7.2.1.3 Payment flow of Taobao's Alipay
7.2.2 Capital Information Development Company
7.2.2.1 Corporate overview
7.2.2.2 Introduction to Capinfo Easy-pay platform
7.2.2.3 Transaction flows of Capinfo B2C online payment
7.2.3 Universal iPayment China Co., Ltd.
7.2.4 Beijing Cloudnet Internet Co., Ltd.
7.2.5 E.T Information Power Co., Ltd.
7.3 Payment system providers
7.3.1 Suntek Technology Co., Ltd.
7.3.2 Bewinner Communication
7.3.3 Unisphere Networks
7.3.4 LianLongBoTong Co., Ltd.
7.3.5 Etonenet
7.3.6 Huawei Technology
7.3.7 Pay365
7.4 Brief summary

8 Foreign mobile payment providers
8.1 Mobipay
8.2 Simpay
8.3 PayBox
8.4 NTT DoCoMo
8.5 SK Telecom
8.6 KTF
8.7 IBM
8.8 Nokia
8.9 HP
8.10 Ericsson
8.11 Frontline Technologies (China) Co., Ltd.
8.12 Motorola
Proportion of online payment in online shopping
Payment modes for users when online shopping
Main structure of USSD system
Mobile payment flow
Prevalent mobile payment flow
Mobile framework of mobile payment
Pre-paid card payment flow
Agency payment flow
Online payment flow of China's Merchants Bank
Payment flow of online payment platform
Proportion of various e-commerce payments by diverse services
Proportion of various e-commerce payments by different regions
Industrial chain led by mobile operators
Industrial chain led by banks
Industrial chain led by mobile payment platform operators
Overall development of industrial chains
Mutual development of operators and banks
Logic framework of Golden Wallet Platform
Business process of Golden Wallet Platform
Payment flow of Alipay platform
Transaction flows of Capinfo B2C online payment 
Online payment flow of Pay@Net 
Business composition and gross profit margin of Suntek Technology
Operating revenue and costs of Suntek Technology
Framework of Bewinner mobile payment system
Ticket booking system of Unisphere Networks
Payment platform system of Unisphere Networks
Topological structure of MDCL mobile small-amount payment system
Systematic structure of mobile small-amount payment system
Comparison between USSD and SMS
Varieties of mobile payment
Varieties of online payment
Economic indicators of PayPal in 2005
Negative factors in security
Affected factors in mobile/online payment in China
Types and characteristics of mobile payment industrial chain
Contrastive analysis on mobile payment business
Major customers of Beijing Union Mobile Pay Co., Ltd.
Cooperative partners of Shanghai Smartpay Jieyin Co., Ltd.
Introduction to main business of YeePay platform
Charges of YeePay platform
Card categories supported by YeePay platform
Functions of Alipay platform
Introduction to product series of Pay@Net 
Beijing Cloudnet Internet Co., Ltd.
Business varieties of 1st-payment.net 
Charge standards for handset golden secretary
Comparison of domestic mobile payment platform operators
Major mobile/online system providers in domestic market
Major online payment platform operators in domestic market 
Distinct features of MDCL small-amount payment system

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