China Hotel Industry Report, 2004-2005
  • Jun/2005
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  • Pages:120
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The report sums up the development of the global and China's hotel industries in 2004. Through accurate data and full elaboration, it describes the structure of China's hotel industry and competition situation in the industry from various angles. Meanwhile, it presents assessment of major enterprises' business strategy and competitiveness.

The report especially points out the following: In 2004, China's hotel industry continued to develop, and both business turnover and staff size increased. However, in terms of occupancy rate of guest rooms, the industry was at the critical point of profit and loss. At present, there is excessive competition in the industry, but there is no sufficient effective competition.

International brands' superiority continues to grow, and they are ahead of domestic enterprises by various performance indicators. At the same time, brand competition dominates the industry, and the trend of hotel groups is especially prominent. With the development of China's economy and tourism, the hotel industry holds bright prospects. In the next few years, various types of hotels like budget hotels and timeshare hotels will see rapid development, and demand for personalized hotel services will gain greater prominence.

After analyzing major factors affecting the development of China's hotel industry from 2005-2009, the report presents qualitative and quantitative forecast of the industry. Finally, it provides development strategy and recommendations for the government, enterprises and investors respectively.

 

1.Overview of the Global Hotel Industry in 2004
1.1 Development Status
1.2 Basic Characteristics
1.3 Overview of Development in Major Countries and Regions
1.4 Profile of Major International Enterprises 

2. Overview of China's Hotel Industry in 2004
2.1 Development Environment
2.1.1. Policy Environment
2.1.2. Investment Environment
2.1.3. Economic Environment
2.2 Present Situation & Characteristics
2.2.1.Size
2.2.2. Structure
2.2.3. Characteristics
2.3 Industry Segments

3. Competition Situation and Competition Behavior in China's Hotel Industry in 2004
3.1 Competition Situation
3.2 Competition Behavior

4. Assessment of the Competitiveness of Major Enterprises in China's Hotel Industry in 2004
4.1 Jinjiang International Hotel Management Co., Ltd.
4.2 Marriott International, Inc.
4.3 Six Continents Hotels
4.4 Shangri-La Hotels and Resorts
4.5 International Hotel Management Company of Capital Tourism Group
4.6 Accor Group
4.7 Starwood Hotels & Resorts Worldwide, Inc.
4.8 Ru Jia He Mei Hotel Management Co., Ltd.
4.9 Gloria International Hotels Ltd.
4.10 Orient Hotel Management Co., Ltd. (Jasper) 

5. Analysis of Impetuses for China's Hotel Industry from 2005 to 2009 
5.1 Products
5.2 Staff
5.3 Customers

6. Development Trend of China's Hotel Industry from 2005 to 2009 

7. Forecast of China's Hotel Industry from 2005 to 2009
7.1 Forecast of Industry Size
7.2 Forecast of Growth

8. Analysis of Investment Opportunities in China's Hotel Industry from 2005 to 2009 
8.1 Assessment of Overall Investment Value
8.2 Analysis of Investment Fields

9. Recommendations 
9.1 Recommendations for the Government
9.2 Recommendations for Enterprises
9.3 Recommendations for Investors

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