China Mobile Phone Game Market Report, 2007
  • Nov/2007
  • Hard Copy
  • USD $2,100 $1,050
  • Pages:116
  • Single User License
    (PDF Unprintable)       
  • USD $2,200 $1,100
  • Code: AC007
  • Enterprise-wide License
    (PDF Printable & Editable)       
  • USD $3,300 $1,650
  • Hard Copy + Single User License
  • USD $2,300 $1,150
      

 The conception of Mobile Phone Game is defined to distinguish from the traditional computer game. Generally speaking, mobile phone game refers to game applications in mobile phones.

Mobile Phone Game

 
 


Nokia installed the earliest mobile phone game Snake in its handset in 1997. With the development of handset terminal and mobile communication network, mobile phone game is becoming increasingly complicated.

As charging system of Mobile Java formally started in Sep, 2003, domestic mobile phone game was started up too. Several months later, mobile phone game users increased to 2 million. The number of users developed even faster after this, in 2005 it hit 15 million.

User Scale of Mobile Phone Game in China, 2003-2010

  

The amount of the cell phone users in China had exceeded 500 million up to Oct 2007, and it is forecasted that China mobile phone game users would exceed 20 million in 2007, amounting to 24.43 million.

With the rapid growth of the cell phone users and mobile communication industry, the mobile phone game has gone through from the simple pre-installed games, the download games to the color-screen Java game, large-scale network game and multi-player network game currently, and it would continue developing towards the trans-platform network game in the future. It can be forecasted that the mobile network game would be the future development trend for mobile phone game.

Mobile Phone Game Classification

 
 

1 Mobile Phone Game 
1.1 Definition 
1.2 Classification 
1.2.1 by Use Mode of Consumers 
1.2.2 by Technology Platform 
1.2.3 by Representation Mode 
1.3 Characteristics 

2 Global Level of Mobile Phone Game Operation 
2.1 SK Operation 
2.1.1 Development History
2.1.2 Development of Business 
2.2 NTT DOCOMO 
2.2.1 Development History
2.2.2 Development of Business

3 Development of Mobile Phone Game Market in China 
3.1 User Scale 
3.2 Market Scale 

4 Structure of Mobile Phone Game Industry in China 
4.1 Structure of Industry Value Chain 
4.1.1 Mobile Operator 
4.1.2 Provider 
4.1.3 Developer 
4.1.4 Users 
4.1.5 Cell Phone Manufacturer 
4.1.6 Distribution Channels 
4.1.7 Provider of Relevant Technologies 
4.2 Business Mode of Mobile Phone Game in China 
4.2.1 Main Profitability Modes 
4.2.2 Main Dividend Modes 

5 Content Providers of Mobile Phone Game in China 
5.1 Famous Mobile Phone Game CP in China 
5.2 Main Mobile Phone Games of CP 
5.2.1 Digital-Red
5.2.1.1 Background 
5.2.1.2 Business 
5.2.1.3 Market Strategies 
5.2.1.4 Finance 
5.2.2 Feather Snake 
5.2.2.1 Background 
5.2.2.2 Business 
5.2.2.3 Market Strategies 
5.2.3 Magma Digital 
5.2.3.1 Background 
5.2.3.2 Business 
5.2.3.3 Market Strategies 
5.2.3.4 Finance 
5.2.4 Asion Sky 
5.2.4.1 Background 
5.2.4.2 Business 
5.2.4.3 Market Strategies 
5.2.5 Beijing Joyfun 
5.2.5.1 Background 
5.2.5.2 Business 
5.2.5.3 Market Strategies 
5.2.6 Unite Ideals 
5.2.6.1 Background 
5.2.6.2 Business 
5.2.6.3 Market Strategies 
5.2.7 Shanghai Mobile Embedded Technology 
5.2.7.1 Background 
5.2.7.2 Business 
5.2.7.3 Market Strategies 
5.2.8 Grandao 
5.2.8.1 Background 
5.2.8.2 Business 
5.2.8.3 Market Strategies 

6 Mobile Phone Game Business Providers in China 
6.1 Famous Mobile Phone Games of SP in China 
6.2 Main Mobile Phone Games of SP 
6.2.1 Kongzhong  
6.2.1.1 Background 
6.2.1.2 Business 
6.2.1.3 Market Strategies 
6.2.1.4 Finance 
6.2.2 Tencent 
6.2.2.1 Background 
6.2.2.2 Business 
6.2.2.3 Market Strategies 
6.2.2.4 Finance 
6.2.3 Sina 
6.2.3.1 Background 
6.2.3.2 Business 
6.2.3.3 Market Strategies 
6.2.3.4 Finance 
6.2.5 Sohu 
6.2.5.1 Background 
6.2.5.2 Business 
6.2.5.3 Market Strategies 
6.2.5.4 Finance 
6.2.6 Tom 
6.2.6.1 Background 
6.2.6.2 Business 
6.2.6.3 Market Strategies 
6.2.6.4 Finance 

7. Mobile Phone Game Operation in China 
7.1 China Mobile 
7.1.1 Mobile Phone Game Product Line 
7.1.2 Market Strategies 
7.2 China Unicom 
7.2.1 Mobile Phone Game Product Line 
7.2.2 Market Strategies 
7.3 Opportunity 
7.4 Risk 
7.5 Strategies 

Mobile Phone Game Classification 
Mobile Phone Game User Scale in China 
Mobile Phone Game Market Scale in China 
Mobile Phone Game Value Chain in China
Background of Digital-Red 
Mobile Phone Game Products of Digital-Red 
Dream World of Digital-Red 
Operation Revenue of SNDA Online Games (Digital-Red), 05Q4-07Q2  
Background of Feather Snake 
Mobile Phone Game Products of Feather Snake 
Background of Magma Digital 
Mobile Phone Game Products of Magma Digital 
Operation Revenue of Magma Digital, 06Q1—07Q2 
Background of Asion Sky  
Mobile Phone Game Products of Asion Sky   
Background of Beijing Joyfun 
Mobile Phone Game Products of Beijing Joyfun 
Background of Unite Ideals  
Mobile Phone Game Products of Unite Ideals 
Dangerous Roads of Unite Ideals  
Background of Shanghai Mobile Embedded Technology   
Mobile Phone Game Products of Shanghai Mobile Embedded Technology   
Background of Grandao 
WXQK of Grandao 
Background of Kongzhong 
Mobile Phone Games Products of Kongzhong 
Three Kingdoms Online of Kongzhong 
New Game System of Kongzhong – Country War 
Taken Online of Kongzhong 
Total Revenue of Kongzhong, 05Q4—07Q1
Background of Tencent 
Mobile Phone Games of Tencent 
Western Fantasy of Tencent 
Single-player Mobile Game of Tencent 
Leisure Mobile Games of Tencent 
Total Revenue of Tencent, 05Q4—07Q1 
Revenue of Mobile and Telecommunication Value-added Service of Tencent, 05Q4—07Q1 
Background of Sina 
Mobile Phone Game Products of Sina 
Total Operation Revenue of Sina, 05Q4-07Q1 
Mobile Value-added Revenue of Sina, 05Q4-07Q2 
Background of Sohu 
Cell Phone SMS Game Products of Sohu 
Mobile Phone Game Products of Sohu
Total Operation Revenue of Sohu, 05Q4-07Q2
Net Profit Revenue of Sohu, 05Q4-07Q2 
Background of TOM 
Mobile Phone Game Products of TOM 
Total Online Operation Revenue of TOM, 05Q4-07Q2
Revenue of Online Wireless Internet Service of TOM, 05Q4-07Q2
Net Profit of TOM Online, 05Q4-07Q2 
Brand Development Strategies of China Mobile 
Characteristics of Mobile Phone Games by Technology Platform
Main Difference between Mobile Phone Games and Traditional Games 
History Retrospect of SK Mobile Phone Games Development 
History Retrospect of NTT DOCOMO Mobile Phone Games Development Famous Mobile Phone Games of CP in China 
Online Mobile Phone Game Business of Digital Red 
Strategies of Mobile Phone Game Development of Digital Red 
Mobile Phone Game Products of Digital Red 
Online Market Strategies of Digital Red 
Mobile Phone Games of Feather Snake
Mobile Phone Game Development Strategies of Feather Snake
Mobile Phone Game Products of Feather Snake 
Market Strategies of Feather Snake 
Mobile Phone Games of Magma Digital 
Mobile Phone Game Development Strategies of Magma Digital 
Mobile Phone Game Products of Magma Digital 
Market Strategies of Magma Digital 
Mobile Phone Games of Asion Sky
Mobile Phone Game Development Strategies of Asion Sky
Mobile Phone Game Products of Asion Sky
Market Strategies of Asion Sky 
Mobile Phone Games of Beijing Joyfun
Mobile Phone Game Development Strategies of Beijing Joyfun
Mobile Phone Game Products of Beijing Joyfun 
Market Strategies of Beijing Joyfun 
Mobile Phone Games of Unite Ideals 
Mobile Phone Game Development Strategies of Unite Ideals
Mobile Phone Game Products of Unite Ideals
Market Strategies of Unite Ideals 
Mobile Phone Games of Shanghai Mobile Embedded Technology
Mobile Phone Game Development Strategies of Shanghai Mobile Embedded Technology
Mobile Phone Game Products of Shanghai Mobile Embedded Technology
Market Strategies of Shanghai Mobile Embedded Technology
Market Strategy of Grandao 
Famous Mobile Phone Games of SP in China 
Mobile Phone Games of Kongzhong
Mobile Phone Game Development Strategies of Kongzhong
Mobile Phone Game Products of Kongzhong
Mobile Phone Game Market Strategies of Kongzhong
Mobile Phone Games of Tencent 
Mobile Phone Game Development Strategies of Tencent 
Mobile Phone Game Products of Tencent 
Market Strategies of Tencent  
Mobile Phone Games of Sina
Mobile Phone Game Development Strategies of Sina
Mobile Phone Game Products of Sina
Wireless Market Strategies of Sina 
Mobile Phone Games of Sohu
Mobile Phone Game Development Strategies of Sohu
Mobile Phone Game Products of Sohu
Market Strategies of Sohu
Mobile Phone Games of TOM
Mobile Phone Game Development Strategies of TOM 
Mobile Phone Game Products of TOM
Market Strategies of TOM 
Mobile Phone Game Products of China Mobile
Brand System of China Mobile
Marketing Strategies of China Mobile
Development Strategies of China Mobile 
Mobile Phone Game Products of China Unicom
Brand System of China Unicom
Marketing Strategies of China Unicom
Development Strategy Characteristics of China Unicom 

Global and China Mobile Phone (Cell Phone) Assembly Industry Report, 2012-2013

The report highlights:     1. Global Mobile Phone Market and Industry     2. China Mobile Phone Market and Industry    3. China Mobile Phone Export  &...

China Mobile Payment Industry Report, 2012-2014

Among the current mobile payment means, remote payment is widely used in China, while less than 6% of payments are realized through NFC (Near Field Communication) payment mode. Now, mobile payment tra...

China Optical Communication Industry Report, 2012-2014

The global optical fiber and cable market maintained stable growth in 2011, and the total demand in 2011 rose by 15% year on year to over 200 million core km. In 2012, the demand remained strong, with...

Global and China Mobile (Cell) Phone Assembly Industry Report, 2011-2012

In 2011, the mobile phone output in China increased by 15.5% over 2010 to 1.172 billion sets, among which, the export volume rose by 13.9% over 2010 to 885 million sets, with the export value climbed ...

China Mobile Communication Antenna Industry Report, 2011

At the end of 2010, mobile phone users amounted to 859 million and 3G subscribers totaled 47.1 million in China. In July 2011, mobile phone users jumped to 930 million, including 87.2 million 3G subsc...

Global and China RF Coaxial Cable Industry Report, 2010-2013

RF coaxial cable is widely applied in fields including mobile communication, broadcast and television, communication terminal and aerospace etc. With rapid development of downstream industries especia...

Latin America Telecommunication Market Report, 2010-2011

Latin America is a potential market with a population and GNP over 580 million and USD2.3 trillion respectively. Telecommunication industry has started reformation since 1980s and gradually realized p...

Africa Telecom Market Report, 2010-2011

Africa is poor and underdeveloped. Among the 48 least developed countries published by the United Nations in 2011, 33 are located in Africa, where the telecom investment accounts for only 2% of the to...

Global and China Mobile Phone and Tablet PC Processor Industry Report, 2010-2011

Mobile phone processor mainly covers baseband processor and application processor, while tablet PC processor mostly refers to GPU. The mobile phone processors are undergoing great changes and the orig...

China Optical Communication Industry Report, 2010-2011

The optical communication network construction in China has transferred to the extensive upgrading of access network since 2010, and the centralized procurement quantity of FTTx by three telecom opera...

Southeast Asia and Oceania Telecommunication Industry Report, 2010-2011

Singapore boasts the highest level of telecommunication development and the most comprehensive service coverage in Southeast Asia. Along with the in-depth application of 3G during the recent years, th...

China Local Independent Design House (IDH) Survey Report, 2010-2011

To find out the development status and trends of local independent design houses (IDH), Mobile Phone Journal and ResearchInChina implemented an IDH survey jointly in March 2011.Questionnaire:1. &...

Global and China Mobile Phone RF (Radio Frequency) Industry Report, 2010-2011

Mobile phone RF system consists mainly of transceiver, power amplifier (PA) and front-end module (FEM). The RF system of a general mobile phone is simply inclusive of a transceiver and a PA. FEM can b...

Global and China Mobile Phone Manufacture Industry Report, 2010-2011

The global mobile phone shipment increased substantially in 2010 by 20.8% to 1.425 billion after the recession in the previous year, which was mainly fueled by smart phones whose shipment climbed to 3...

Global and China Mobile Phone Baseband Industry Report, 2010

STMicroelectronics, EMP and NXP’s wireless division merged to be ST-ERICSSON, which has not given play to the synergy, while its revenue has started to decline, with the more drastic drop in growth ma...

China Smart Phone Industry and Consumer Survey Report, 2010

In 2009, the smart phone market of China was still dominated by Nokia, while Motorola witnessed a drop in sales volume since the brand promotion and new product launch were lack of adequate support, a...

China Mobile Payment Survey Report, 2010

No matter what the number of subscribers and application scope, mobile payment service has been mature in Japan, South Korea and Europe. With aggressive promotion of 3G services in China, mobile payme...

2005-2014 www.researchinchina.com All Rights Reserved 京ICP备05069564号-1 京公网安备1101054484号
在线客服系统