China Financial POS Terminal Industry Report, 2019-2025
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Jun.2019
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In 2018, Chinese banks issued 7.597 billion cards, an upsurge of 13.51% from 2017. At the same time, the number of credit cards rose from 588 million in 2017 to 686 million, an addition of nearly 100 million.
With the evolution of electronic information technology and Internet technology, emerging payments like online payment, mobile payment and fixed-line phone payment have encroached upon e-payment in the traditional consumption areas and exerted certain effect on POS terminal-based e-payments. However, POS terminal manufacturers have taken the initiative to adapt to the market environment by constantly launching the products with Bluetooth, USB, NFC, QR code and other payment functions, so as to keep the sustained and steady development of the industry. As of the end of 2018, 34.15 million POS terminals joined the UnionPay network in China, with a year-on-year increase of 9.5%.
Over years of development, China’s POS acquiring environment has been further improved. In 2018, each POS terminal corresponded to 246 bankcards; POS terminal ownership per 1,000 people rose to 24.6 units. As per coverage of POS terminals, per capita ownership in China is far lower than that of foreign countries. With the strong consumer market at home, new tools such as smart POS terminals and MPOS terminals are mushrooming in the market. Although impacted by QR code payment, terminal-based payment is hard to be overturned in the short term, and the financial payment POS terminal industry still maintains healthy growth.
By 2025, there will be 72.10 million POS terminals joining the UnionPay network in China, a CAGR of 11.3% between 2018 and 2025.

On account of strict certification system, POS terminal industry is characterized by high access barriers and fairly high market concentration. Leading POS terminal brands in China include LANDI Commercial Equipment, PAX Global, Xinguodu, New POS Technology, VeriFone, Newland and Justtide.
Fujian LANDI Commercial Equipment Co., Ltd, as a wholly-owned subsidiary of the France-based Ingenico (100% shareholding in 2012), has developed a complete product portfolio covering financial payment terminals, mobile payment terminals, smart payment terminals, among others.
The Hong Kong Stock Exchange-listed PAX Global Technology Limited mainly develops and sells EFT-POS products as well as provides related services, with a rich product line. Its shipments have totaled more than 14 million units since its inception, ranking third worldwide in 2015. PAX Global Technology focuses on the markets both at home and abroad, with remarkable achievements having been made in the United States, EMEA, Brazil, APAC, etc., which accounts for 55% of the company’s total revenue.
As a listed company in China's A share market, Shenzhen Xinguodu Technology Co., Ltd specializes in the R&D, production and sales of payment terminals; featured products are comprised of desktop POS, wireless handheld POS, telephone POS, multimedia POS, etc.. The company has drawn up the “terminal + Internet + finance + big data” strategy, according to which Internet payment technology will construct data processing and storage capacity of transactions enabled by cloud computing and cloud storage technology, for the sake of providing the clients and merchants with the one-stop total solutions like smart payment terminals, online and offline payment technology operation services.
China Financial POS Terminal Industry Report, 2019-2025 covers the following:
Overview of Chinese financial POS terminal market (definition & classification, category of technology, industrial chain, policies and trends);
Global payment industry (card issuance, consumption, POS terminal shipments, competition pattern, etc.);
Chinese POS terminal industry (market size, competition, import & export);
Chinese payment industry (non-cash payment, bank card payment, third-party payment, etc.);
Chinese acquiring industry (overveiw, policies, market size, competition pattern, etc.);
Five overseas companies (Ingenico, Verifone, Cybernet, Bitel, First Data) and eight Chinese peers (Fujian LANDI Commercial Equipment, PAX Global Technology, Shenzhen Xinguodu Technology, Fujian Newland Computer, SZZT Electronics Shenzhen, New POS Technology, Castles Technology, and Sunyard System Engineering), including profile, financials, featured products, R&D, production bases, technical features, etc.
1. Overview of Financial POS Terminal Industry
1.1 Definition & Classification
1.1.1 Definition
1.1.2 Classification
1.2 Primary POS Terminal Technologies
1.2.1 Profile
1.2.2 Fixed POS Terminal
1.2.3 Mobile POS Terminal
1.2.4 Imagpay
1.2.5 NFC POS Terminal
1.2.6 QR Code POS Terminal
1.2.7 CMPOS (Commercial Management Point of Sale)
1.2.8 Trends
1.3 Industrial Chain & Value Chain
1.3.1 Industrial Chain
1.3.2 Value Chain
1.4 Related Services & Fees
1.4.1 Payment Process
1.4.2 Related Services
1.4.3 Related Fees
2. Global Financial POS Terminal Market
2.1 Consumption via Bankcards
2.1.1 Global Market
2.1.2 Regional Market
2.2 POS Terminal Shipments
2.2.1 Global Market
2.2.2 Competition Pattern
2.2.3 POS Terminal Ownership
2.3 Trends
3. China Financial POS Terminal Market
3.1 Market Overview
3.2 Market Size
3.2.1 UnionPay Merchants
3.2.2 UnionPay POS Terminals
3.2.3 Shipments
3.3 Competition Pattern
3.4 Import & Export
3.4.1 Import
3.4.2 Export
4. China Payment Industry
4.1 Non-Cash Payment
4.1.1 Profile
4.1.2 Market Size
4.2 Bank Card Payment
4.2.1 Bank Card Issuance
4.2.2 Financial IC Card
4.2.3 Bank Card Payment
4.3 Internet Payment
4.3.1 Profile
4.3.2 Internet Payment via Banking Institutions
4.3.3 Internet Payment via Third-Party Institutions
5. China Financial POS Terminal Acquiring Market
5.1 Market Overview & Policies
5.1.1 Market Overview
5.1.2 Policies
5.2 Market Situation
5.3 Market Size & Competition Pattern
5.3.1 Market Size
5.3.2 Competition Pattern
5.4 Main Acquirers
5.4.1 China UnionPay
5.4.2 Third-Party Acquirers
6. Key Players in the World
6.1 Ingenico
6.1.1 Profile
6.1.2 Business Performance
6.1.3 Revenue Structure
6.1.4 Gross Margin
6.1.5 R&D Costs
6.1.6 Financial POS Terminal Business
6.1.7 Business in China
6.1.8 Strategic Implementation
6.2 VeriFone
6.2.1 Profile
6.2.2 Business Performance
6.2.3 Revenue Structure
6.2.4 Gross Margin
6.2.5 R&D Costs
6.2.6 Financial POS Terminal Business
6.2.7 Development Strategy
6.3 Cybernet
6.3.1 Profile
6.3.2 POS Business
6.3.3 Principal Markets
6.4 Bitel
6.4.1 Profile
6.4.2 Main Products
6.5 First Data
6.5.1 Profile
6.5.2 Business Performance
6.5.3 Revenue Structure
7. Key Players in China
7.1 Fujian LANDI Commercial Equipment Co., Ltd
7.1.1 Profile
7.1.2 Business Performance
7.1.3 Main Products
7.1.4 Recent News
7.2 PAX Global Technology Limited
7.2.1 Profile
7.2.2 Business Performance
7.2.3 Revenue Structure
7.2.4 Gross Margin
7.2.5 R&D Costs
7.2.6 Financial POS Terminal Business
7.2.7 Strategic Planning
7.3 Shenzhen Xinguodu Technology Co., Ltd
7.3.1 Profile
7.3.2 Business Performance
7.3.3 Revenue Structure
7.3.4 Gross Margin
7.3.5 R&D Costs
7.3.6 Financial POS Terminal Business
7.3.7 POS Production & Marketing
7.3.8 Strategic Planning
7.4 Fujian Newland Computer Co., Ltd.
7.4.1 Profile
7.4.2 Business Performance
7.4.3 Revenue Structure
7.4.4 Gross Margin
7.4.5 R&D Costs
7.4.6 Financial POS Terminal Business
7.4.7 Acquisition of POSTAR, Gomtel and Newland Payment Technology
7.4.8 Merchant Service System & Network Construction Projects
7.5 SZZT Electronics Shenzhen Co., Ltd.
7.5.1 Profile
7.5.2 Business Performance
7.5.3 Revenue Structure
7.5.4 Gross Margin
7.5.5 R&D Costs
7.5.6 Financial POS Terminal Business
7.5.7 Strategic Planning
7.6 New POS Technology Limited
7.6.1 Profile
7.6.2 Business Performance
7.7 Castles Technology Co., Ltd.
7.7.1 Profile
7.7.2 Business Performance
7.7.3 Revenue Structure
7.7.4 Gross Margin
7.7.5 R&D Costs
7.7.6 Financial POS Terminal Business
7.7.7 Development Strategy
7.8 Sunyard System Engineering Co. Ltd
7.8.1 Profile
7.8.2 Business Performance
7.8.3 Revenue Structure
7.8.4 Gross Margin
7.8.5 R&D Costs
7.8.6 Financial POS Terminal Business
8. Summary & Forecasts
8.1 Global and China
8.1.1 Shipments Comparison
8.1.2 Market Share Comparison
8.2 Corporate Operation
8.2.1 Revenue
8.2.2 Net Income
8.2.3 Gross Margin
8.2.4 R&D Costs
Classification, Advantages & Disadvantages of Financial POS Terminal
Comparison of Offline Mobile Payments
Imagpay Breakdown Products and Characteristics
Product Characteristics of Major Imagpay Manufacturers in China
Bankcard Consumer Value Chain on POS Terminal
Process of General Bankcard E-Payment Transaction
Global and China POS Transaction-related Business and Institutions Involved
Bankcard Swipe Fees in China Paid by Merchants (by Card Issuing Banks, Acquirers, Clearing Organizations)
Changes in Charging Body and Execution Rate for Bankcard Charges under the New Deal, 2016
Global Bankcard Issuance by Bankcard Brand, 2013-2018
Global Bankcard Consumption Transaction Volume, 2013-2018
Global Bankcard Consumption Transaction Volume by Major Brand, 2018
Bankcard Issuance Volume (Payment Function) in CPSS Countries, 2013-2018
Bankcard Issuance Volume (Payment Function) Growth in CPSS Countries, 2013-2018
Bankcard Consumption Transaction Volume in CPSS Countries, 2013-2018
Growth in Bankcard Consumption Transaction Volume in CPSS Countries, 2013-2018
Bankcard Consumption Transaction Value in CPSS Countries, 2013-2018
Growth in Bankcard Consumption Transaction Value in CPSS Countries, 2013-2018
Global POS Terminal Shipments and YoY Growth, 2015-2025E
Global NFC-enabled POS Terminal Shipments and YoY Growth, 2015-2025E
Global Top10 Manufacturers by POS Terminal Shipments and Their Market Share, 2017
Ranking of Global MPOS Terminal Manufacturers by Shipments, 2017
Number of POS Terminals in CPSS Countries, 2013-2018
YoY Growth in Number of POS Terminals in CPSS Countries, 2013-2018
Number of POS Terminals per Million People in CPSS Countries, 2013-2018
Development History and Characteristics of POS Terminal in China
Number of Merchants Joining the UnionPay Network in China and YoY Growth, 2015-2025E
Number of New Merchants Joining the UnionPay Network in China and YoY Growth, 2015-2025E
Number of POS Terminals Joined the UnionPay Network in China and YoY Growth, 2015-2025E
Number of New POS Terminals Joined the UnionPay Network in China and YoY Growth, 2015-2025E
Number of Bankcards for Every POS Terminal in China, 2015-2025E
POS Terminal Ownership per Thousand People in China, 2015-2025E
China's POS Terminal Shipments and YoY Growth, 2015-2025E
China's Top10 Manufacturers by POS Terminal Shipments, 2017-2018
China's POS Terminal Import Volume and YoY Growth, 2013-2019
China's POS Terminal Import Value and YoY Growth, 2013-2019
China's POS Terminal Export Volume and YoY Growth, 2013-2019
China's POS Terminal Export Value and YoY Growth, 2013-2019
Non-Cash Payment Instruments
China's Non-cash Payment Transaction Volume and YoY Growth, 2015-2025E
China's Non-cash Payment Structure by Transaction Volume, 2015-2025E
China's Non-cash Payment Transaction Value and YoY Growth, 2015-2025E
China's Non-cash Payment Structure by Transaction Value, 2015-2025E
Average Transaction Value of Each Non-cash Payment in China, 2015-2025E
China's Cumulative Bankcard Issuance and YoY Growth, 2015-2025E
China's Debit Card and Credit Card Issuance, 2015-2025E
Acceptance Environment Improvement and Issuance Schedule of Financial IC Card in China, 2013-2019
China's Bankcard and Financial IC Card Issuance, 2015-2025E
China's Bankcard Payment Transaction Volume and YoY Growth, 2015-2025E
China's Bankcard Payment Structure by Transaction Volume, 2015-2025E
China's Bankcard Payment Transaction Value and YoY Growth, 2015-2025E
China's Bankcard Payment Structure by Transaction Value, 2015-2025E
Average Transaction Value of Each Bankcard Payment, 2015-2025E
Number of Institutions Getting Third-party Payment License by Category as of 2018-2019
Internet Payment and Mobile Payment Transaction Volume Provided by China's Banking Institutions, 2015-2025E
Internet Payment and Mobile Payment Transaction Value Provided by China's Banking Institutions, 2015-2025E
Average Transaction Value of Each Internet Payment and Mobile Payment Provided by China's Banking Institutions, 2015-2025E
Internet Payment and Mobile Payment Transaction Volume Provided by Third-party Payment Institutions in China, 2015-2025E
Internet Payment and Mobile Payment Transaction Value Provided by Third-party Payment Institutions in China, 2015-2025E
Average Transaction Value of Each Internet Payment and Mobile Payment Provided by Third-party Payment Institutions in China, 2015-2025E
Models of POS Acquiring
POS Terminal Transaction Volume and YoY Growth in China, 2015-2025E
POS Terminal Transaction Value and YoY Growth in China, 2015-2025E
Average Value of Each Transaction via POS Terminal in China, 2015-2025E
POS Acquiring Charges in China, 2015-2025E
Major Institutions and Their Share in Chinese POS Acquiring Market, 2013-2018
Number of Merchants Served by, YoY Growth and Market Share of China UMS, 2013-2019
Number of POS Terminals Maintained by, YoY Growth and Market Share of China UMS, 2013-2019
Ingenico’s Revenue and YoY Growth, 2013-2019
Ingenico’s Net income and YoY Growth, 2013-2019
Ingenico’s Revenue Structure (by Business), 2013-2019
Ingenico’s Revenue Structure (by Region), 2017-2019
Ingenico’s Gross Profit, YoY Growth and Gross Margin, 2013-2018
Ingenico’s R&D Costs, YoY Growth and % of Total Revenue, 2013-2018
Ingenico’s Main POS Terminals and Characteristics
Ingenico’s POS Terminal Sales Volume Worldwide, 2013-2018
Ingenico’s Subsidiaries in China
Ingenico’s Strategy Implementation Progress, 2018
Ingenico’s Revenue and YoY Growth, 2015-2020E
VeriFone’s Subsidiaries
VeriFone’s Revenue and YoY Growth, FY2013-FY2019
VeriFone’s Net Income and YoY Growth, FY2013-FY2019
VeriFone’s Revenue Structure (by Product), FY2013-FY2019
VeriFone’s Revenue Structure (by Region), FY2013-FY2019
VeriFone’s Gross Profit, YoY Growth and Gross Margin, FY2013-FY2019
VeriFone’s Gross Margin (by Business), FY2013-FY2019
VeriFone’s R&D Costs and YoY Growth, FY2013-FY2019
VeriFone’s POS Terminal Sales Volume Worldwide, 2013-2018
Payment as A Service: Bundled Hardware & Services, Connected to A Single Platform
FY15: The “Year of Product”
VeriFone’s Revenue and YoY Growth, FY2015-FY2025E
Cybernet’s POS Terminal Sales Volume Worldwide and YoY Growth, 2013-2018
Bitel’s Main Products and Parameters
Bitel’s POS Terminal Sales Volume Worldwide and YoY Growth, 2013-2018
First Data’s Revenue and YoY Growth, 2013-2019
First Data’s Net Income, 2013-2019
First Data’s Revenue Structure (by Business), 2015-2018
LANDI Commercial Equipment’s POS Terminal Sales Volume and YoY Growth, 2015-2025E
LANDI Commercial Equipment’s Main POS Terminals and Characteristics
PAX Global’s Revenue and YoY Growth, 2013-2018
PAX Global’s Net Income and YoY Growth, 2013-2018
PAX Global’s Revenue Structure (by Product), 2013-2018
PAX Global’s Revenue Structure (by Region), 2013-2018
PAX Global’s Recent POS Terminal Business Expansion in Primary Regions
PAX Global’s Gross Profit, YoY Growth and Gross Margin, 2013-2018
PAX Global’s R&D Costs, YoY Growth and % of Total Revenue, 2013-2018
PAX Global’s Main POS Terminals and Characteristics
PAX Global’s POS Terminal Sales Volume, Sales and AUP, 2013-2018
PAX Global’s Revenue and YoY Growth, 2015-2020E
Revenue and Net Income of Xinguodu’s Major Subsidiaries, 2017-2018
Xinguodu’s Revenue and YoY Growth, 2013-2019
Xinguodu’s Net Income and YoY Growth, 2013-2019
Xinguodu’s Revenue Structure (by Business), 2013-2018
Xinguodu’s Revenue Structure (by Region), 2017-2018
Xinguodu’s Gross Margin (by Business), 2013-2018
Xinguodu’s Gross Margin (by Region), 2017-2018
Xinguodu’s R&D Costs and YoY Growth, 2013-2018
Xinguodu’s Main Financial POS Terminals
Capacity, Output, Capacity Utilization, Sales Volume and Inventory of Xinguodu’s POS Terminals, 2016-2018
Production and Marketing of Xinguodu’s POS Terminals by Product Type, 2017-2018
Xinguodu’s Strategic Planning
Xinguodu’s Revenue and YoY Growth, 2015-2025E
Newland’s Three Main Businesses
Newland’s Major Subsidiaries
Newland’s Revenue and YoY Growth, 2013-2019
Newland’s Net Income and YoY Growth, 2013-2019
Newland’s Revenue Structure (by Business), 2013-2018
Newland’s Revenue Structure (by Region), 2013-2018
Newland’s Gross Margin (by Business), 2013-2018
Newland’s Gross Margin (by Region), 2013-2018
Newland’s R&D Costs, YoY Growth and % of Total Revenue, 2013-2018
Development History of Newland’s POS Terminal Business, 2013-2019
Newland’s Main POS Terminals
Newland’s Ownership Structure in POSTAR, Gomtel and Newland Payment Technology
Newland’s Merchant Service System and Network Construction Project Investment Plan
Newland’s POS Terminal Promotion Plan
Newland’s Revenue and YoY Growth, 2015-2025E
SZZT Electronics’ Revenue and YoY Growth, 2013-2019
SZZT Electronics’ Net Income and YoY Growth, 2013-2019
SZZT Electronics’ Revenue Structure (by Business), 2013-2018
SZZT Electronics’ Revenue Structure (by Region), 2013-2018
SZZT Electronics’ Gross Margin (by Business), 2013-2018
SZZT Electronics’ Gross Margin (by Region), 2013-2018
SZZT Electronics’ R&D Costs, YoY Growth and % of Total Revenue, 2013-2018
SZZT Electronics’ Main POS Terminals
SZZT Electronics’ POS Fund-raising Projects
SZZT Electronics’ POS Terminal Sales Volume, 2013-2018
SZZT Electronics’ Revenue and YoY Growth, 2015-2025E
Distribution of New POS Technology’s Sales Outlets
New POS Technology’s Major Customers
New POS Technology’s Main POS Products
New POS Technology’s POS Terminal Sales Volume, 2013-2018
Castles Technology’s Revenue and YoY Growth, 2013-2018
Castles Technology’s Net Income and YoY Growth, 2013-2018
Castles Technology’s Revenue Structure (by Product), 2015-2018
Castles Technology’s Revenue Structure (by Region), 2015-2018
Castles Technology’s Gross Profit, YoY Growth and Gross Margin, 2013-2018
Development Process of Castles Technology’s POS Terminals
Castles Technology’s R&D Costs, YoY Growth and % of Total Revenue, 2013-2018
Castles Technology’s POS Terminal Sales Volume, Sales and AUP, 2015-2018
Castles Technology’s Revenue and YoY Growth, 2015-2025E
Sunyard’s Revenue and YoY Growth, 2013-2019
Sunyard’s Net Income and YoY Growth, 2013-2019
Sunyard’s Revenue Structure (by Business), 2013-2018
Sunyard’s Revenue Structure (by Region), 2013-2018
Sunyard’s Gross Margin (by Business), 2013-2018
Sunyard’s R&D Costs and % of Total Revenue, 2013-2018
Sunyard’s Main POS Terminals
Comparison of Global and China’s POS Terminal Shipments, 2015-2025E
Comparison of Global and China’s POS Terminal Shipment Growth, 2015-2025E
China’s POS Terminal Shipments as a Percentage in the World, 2015-2025E
Comparison of Global and Chinese Companies in POS Terminal Sales Volume, 2013-2018
Comparison of Global and Chinese Companies in POS Terminal Sales Volume Growth, 2013-2018
Comparison of Global and Chinese Companies in POS Terminal Market Share, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in Revenue, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in Revenue Growth, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in Net Income, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in Net Income Growth, 2015-2018
Comparison of Global and Chinese Listed POS Terminal Companies in Gross Profit, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in Gross Margin, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in R&D Costs, 2013-2018
Comparison of Global and Chinese Listed POS Terminal Companies in R&D Costs as a Percentage of Revenue, 2013-2018
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