Under the influences of the following factors: faster urban construction, the increase of auto ownership, the extension of roads and more complex traffic systems, the global auto navigation industry rises and develops quickly.

Global sales & growth rate of in-vehicle GPS modules, 2004-2008 (unit: 10,000)

In China, car navigation system has being recognized along with the popularization of private cars. Although its current application is on the low side in China, its huge market potentials have aroused a wide range of interests. 2008 Olympics Games, 2010 Shanghai World Expo, the spread of economical cars and the rise of self-drive tour all will spur the development of this industry strongly.

Shipment & growth rate of in-vehicle GPS equipments in China, 2002-2007(unit: 10,000)

From perspectives of car incremental market, market ownership and market competition, it's clear that opportunities and challenges co-exist in Chinese in-vehicle navigation market.

Incremental market

In 2005, the sales totaled at 2,787,400 cars. Car priced between 100,000 RMB-300,000 RMB are the most potential market for in-vehicle navigation system, the sales for this price range were as high as 1.5 million cars in 2005.

Market ownership

By the end of 2005, the ownership has reached 33 million cars, among which passenger cars were 12 million units. Thereby, in-vehicle navigation system has a very broad application market, especially for the after-sale installation market.

Market competition

Both domestic and foreign manufacturers have a covetous eye on this huge market. They have been well prepared and are waiting for the moment of market start-up. At present, many domestic manufacturers have launched their own products, while some foreign manufacturers also have made a lot of preparations for product localization.                                                             

2. Overview of Car communication & navigation industry
2.1 Overview of global car communication & navigation industry
2.1.1 Overview of global car communication industry
2.1.2 Overview of global car navigation industry
2.2 Overview of Chinese car communication & navigation industry
2.2.1 Overview of car communication industry
2.2.2 Overview of car navigation industry
2.3 Classification of car communication & navigation products
2.3.1 Classification of car communication products
2.3.2 Classification of car navigation products
2.3.3 Comprehensive information platform
2.4 Overview of car navigation industry chain
2.4.1 Structure
2.4.2 Overview of main chain taches

3. Development of car communication & navigation market
3.1 Overview of global car communication & navigation market
3.1.1 Overview of global car communication market
3.1.2 Overview of global car navigation market
3.2 Current market status of Chinese car communication & navigation 
3.2.1 Overview of car communication market
3.2.2 Overview of car navigation market
3.2.3 Obstacles for the development of navigation market
3.3 Development trend of Chinese car communication & navigation market
3.3.1 Development trend of car communication market
3.3.2 Development trend of car navigation market

4. Chinese car navigation market operations and operators
4.1 Car navigation market operations
4.2 Operators
4.2.1 Shenzhen Electronics Group
4.2.2 China Satcom
4.2.3 Gugao
¡­¡­
4.2.9 Huaqiang
4.2.10Tongyong
4.2.11 BKSINCERE

5. Overview of in-vehicle GPS market and suppliers
5.1 Overview of global & Chinese in-vehicle GPS market
5.1.1 Overview of global in-vehicle GPS market
5.1.2 Overview of Chinese in-vehicle GPS market
5.2 Global & Chinese in-vehicle GPS suppliers
5.2.1 Foreign in-vehicle GPS suppliers

6. Overview of GPS chip market & manufacturers
6.1 Overview of global GPS chip market
6.1.1 Overview of global GPS chip market
6.2 Overview of domestic GPS chip manufacturers
6.2.1 oLinkStar
6.2.2 Xi'an HuaXun
6.3 Overview of global GPS chip manufacturers
6.3.1 SirF
6.3.2 STMicroelectronics
6.3.3 CEVA
¡­¡­
6.3.9 RFMicroDevices,Inc.(RFMD)
6.3.10 Trimble

7. Overview of e-map market and suppliers
7.1 Overview of global & Chinese e-map market
7.1.1 Overview of global e-map market
7.1.2 Overview of Chinese e-map market
7.1.3 Development trend of Chinese e-map market
7.2 Major e-map suppliers in China
7.2.1 Go2Map
7.2.2 Lingtu
7.2.3 Navinfo
¡­¡­
7.2.12 SuperMap
7.2.13 Orient Power

8. Car communication equipments suppliers
8.1 Major in-vehicle radio suppliers
8.1.1 Huaxun Goldwave
8.1.2 Beijing Xinghe Telecom
¡­¡­
8.1.6 Texgar
8.1.7 Shenzhen Friendcom Telecom
8.2 Main in-vehicle walkie talkie suppliers
8.2.1 Shenzhen Chenxunda Technology
8.2.2 Guangzhou Zhoubo
¡­¡­.
8.2.7 Guangzhou Wererwei
8.2.8 Shenzhen Aodesa
8.2.9 Shenzhen Woto
8.3 Main in-vehicle telephone/fax suppliers
8.3.1Shenzhen SegGPS
8.3.2 Shenzhen Guangyu Communication Technology
8.3.3 Shenzhen Yintian
8.3.4 Shenzhen LiChuang
8.4 Main in-vehicle PC/network access equipments suppliers
8.4.1 Microsoft
8.4.2 SUN
8.4.3 WindRiver

9. Consumption analysis of car communication & navigation products
9.1 Functional analysis of navigation system 
9.2 Technical factors affecting the development of navigation system
9.3 Main component parts of navigation system
9.4 Latest car communication products and services
9.4.1 Smart phone
9.4.2 Bluetooth 
9.4.3 Travel navigation
9.4.4 Virtual bus guide system
9.4.5 Infotainment service
9.5 Main applications and consumption analysis of car communication devices 
9.5.1 Scientific management of vehicles by GPS monitor system
9.5.2 Monitor system platform for police and special industries
9.5.3 GPS navigation marching into taxi industry
9.5.4 Consumption analysis of in-vehicle GPS

10. Conclusions
10.1 Car navigation market at its preliminary stage, having a bright prospect
10.2 Most potential on PDA navigation system 
10.3 The ¡°Chinese Road¡± of navigation market evolutions
10.4 Car communication and car navigation tend to be integrated
10.5 E-map is the main factor limiting the development of navigation industry
10.6 LBS is the inexorable trend of car navigation industry