Mobile phone design is to offer an integrated design program from mobile phone hardware deign to application software design, man machine interface (MMI), mobile phone style design and mobile phone mechanical design.

Features of mobile phone design

The shortened lifecycle of mobile phone design and a great number of price wars stimulate more and more mobile phone design houses.

In 1999, China Electronics Corporation (CEC) merged Philips Mobile R&D Center and set up the first mobile phone design house in China¡ªCEC Wireless Inc. (CECW).

Mobile phone design industry was basically monopolized by Korean and Taiwan enterprises before 2003. Most mobile phone design houses in China were registered in 2002. It was not until the second half of 2003, were these design houses widely known and accepted by the market.

With an rapid development of mobile phone design houses, labor division appears in mobile phone design industry.

Since 2004, the growth of mobile phone market in China has gradually slowed down. Moreover, the market share of indigenous brand mobile manufacturers has been declining, down 31 percent in 2005. After a boom in 2004 and 2005, China mobile phone design houses began to slide into low-growth period in 2006. It is quite possible large companies will continue to thrive over small ones.

Influenced by mobile phone industry chain, it is predicated that profit margin of most mobile phone design houses will continually decline. Some will suffer great loss, some will even go bankrupt. The trend of mobile phone industry is to integrate horizontally or vertically

2. Precondition: Mobile Phone Design Platform 
2.1 Brief Introduction 
2.2 Classification 
2.3 Analysis 
2.4 Development 
2.5 Market 

3. Hardware Platform of Mobile Phone Design 
3.1 Analysis of main baseband processor platforms 
3.1.1 QUALCOMM
3.1.2 Texas Instruments 
3.1.3 Freescale
3.1.4 Agere
3.1.5 EMP
3.1.6 ADI
3.1.7 Philips
3.1.8 Infineon
3.2 Analysis of main application processor platforms 
3.2.1 Texas Instruments
3.2.2 Freescale
3.2.3 Philips
3.2.4 Intel
3.2.5 Renesas
3.2.6 ST
3.2.7 NAZOMI
3.2.8 NEC

4. Software Platform of Mobile Phone Design 
4.1 Analysis of Main Operating Systems 
4.1.1 Symbian
4.1.2 Linux
4.1.3 Windows Mobile
4.1.4 Palm
4.2 Analysis of Main Application Software Platforms 
4.2.1 Series Platform 
4.2.2 Qtopia Platform 
4.2.3 Opna Platform 

5. Analysis of Mobile Phone Design Houses 
5.1 Reasons for Rise of Mobile Phone Design Houses  
5.2 Structure and Classification 
5.3 Background 
5.4 Survival Status 
5.5 Competition & Cooperation 
5.6 Prospect 

6. Mobile Phone Design Houses 
6.1 Techfaith
6.2 CECW
6.3 Yulong (Shenzhen)
6.4 Wanzhong (Shenzhen)
6.5 Yuhua Teltech 
6.6 Ginwave 
6.7 E28 (Shanghai) Limited 
6.8 Simcom (Shanghai)
6.9 Elitek
6.10 Sunplus
6.11 Gionee
6.12 Unitone 
6.13 ZEUS 
6.14 Longcheer 
6.15 Truetel 
6.16 Orsus
6.17 Huntel
6.18 COSMOBIC Technology Co.,Ltd
6.19 Mobicom Corporation
6.20 Runtong
6.21 Webook 
6.22 DC Wireless 
6.23 Keben Telecom 
6.24 Paragon Wireless
6.25 Siecom 
6.26 Contractor Communication Design House Ltd. 
6.27 Unismobile 
6.28 COMYI
6.29 Shanghai E£­Source Telecommunication Co.,Ltd.
6.30 Tonglin 
6.31 Eleon 
6.32 TOGO/TRIO 
6.33 Moma (Shanghai)
6.34 Loemedia (Shanghai)
6.35 Kungson 
6.36 Chuangyu International

7. Mobile Phone ODMs'Design Capacity
7.1 BenQ
7.2 Arima Communications
7.3 Quanta
7.4 Compal
7.5 HTC Corperation
7.6 Compal Communications,Inc.
7.7 Envada
7.8 Qimei communication

8. Analysis of Mobile Phone Brand Manufacturers' Design Capacity
8.1 Huawei 
8.2 ZTE
8.3 Lenovo
8.4 CECT
8.5 Bird 
8.6 TCL
8.7 Amoi 
8.8 Hisense 
8.9 Haier 
8.10 Konka 
8.11 Capitel 
8.12 Dopod 
8.13 SED 
8.14 Telsda 

9. Analysis of New Mobile License-Gained Manufacturers' Design Capacity  
9.1 Daxian Pantech (Dalian)
9.2 AUX (Ningbo) 
9.3 Qualcomm (Jiangsu)
9.4 Envada (Shanghai) 
9.5 Skyworth (Shenzhen) 
9.6 Gionee (Shenzhen) 
9.7 UTSTAR 
9.8 Desay 
9.9 Sino-Sky (Shenzhen) 
9.10 Malata 
9.11 Jinpeng (Guangzhou) 
9.12 Guohong Communications (Sichuang) 
9.13 LangChao LG (Qingdao) 
9.14 MITAC 
9.15 Bubugao (Guangdong) 
9.16 EYANG (Shenzhen) 
9.17 Tianyu (Beijing) 
9.18 Zhenhua (Guizhou) 
9.19 Holley (Zhejiang) 
9.20 Tech-Yeh (Shanghai)
9.21 Hi-tech Wealth (Beijing)
9.22 Yulong (Shenzhen) 
9.23 Great Wall Technology 
9.24 Songxunda(Shenzhen) 
9.25 CLOVE

10 Trends of Mobile Design Industry 
10.1Status Quo of Mobile Design Industry, 2005-2006 
10.2 Trends of Mobile Design Industry, 2006-2007