http://www.bimarket.cn/Report/ReportInfo.aspx?Id=25131
Report Description
The connected car market in India is expected to grow at a CAGR of 60.4% during the forecast period. The automotive industry is witnessing a new wave of technological revolution, which is boosting the idea of connected cars. Providing Internet accessibility in cars is imminent as consumers want an array of real-time services, such as on-demand infotainment and traffic navigation along with safety and security features.
With the advancement in machine-to-machine communication, it is now possible to leverage telematics for processing a heap of data to assess risk and advantages for both - consumers and OEMs. The connected car market marks a revolutionary convergence of players across different stake holders, such as automotive OEMs, telecom operators,solution providers, software vendors, and service industries such as insurance.Players involved in the connected car market include a host of companies, right from automotive OEMs tonetwork operators, and software companies. Major companies include General Motors (U.S.), BMW (Germany),Ford (U.S.), Audi (Germany), Delphi Automotive (U.S.), Mahindra Reva Electric Vehicles Private Limited (India), Ericsson (Sweden), Huawei Device (China), Intel Inc. (U.S.), and Qualcomm (U.S.) among others.
Table of Contents
1 INTRODUCTION 14
1.1 OBJECTIVES OF THE STUDY 14
1.2 MARKET DEFINITION 14
1.3 MARKETS SCOPE 15
1.3.1 INDIA CONNECTED CAR MARKET, BY APPLICATION, CONNECTIVITY FORM FACTOR, & CONNECTIVITY TECHNOLOGY 15
1.3.2 YEARS CONSIDERED FOR THE STUDY 16
1.4 CURRENCY & PRICING 16
1.5 LIMITATIONS 16
1.6 STAKEHOLDERS 16
2 RESEARCH METHODOLOGY 17
2.1 INTRODUCTION 17
2.2 KEY VARIABLES CONSIDERED WITHIN FACTOR ANALYSIS 18
2.2.1 INTRODUCTION 18
2.2.2 DEMAND-SIDE ANALYSIS 19
2.2.2.1 Growth of the electronic content per vehicle 19
2.2.2.2 High demand for smartphones across the world 20
2.3 MARKET SIZE ESTIMATION 21
2.4 MARKET BREAKDOWN AND DATA TRIANGULATION 23
2.5 MARKET ASSESSMENT FOR TOP PLAYERS 25
2.5.1 KEY DATA FROM SECONDARY SOURCES 25
2.5.2 KEY DATA FROM PRIMARY SOURCES 26
2.5.2.1 KEY INDUSTRY INSIGHTS 27
2.5.3 ASSUMPTIONS 27
3 EXECUTIVE SUMMARY 28
3.1 INDIA CONNECTED CAR MARKET: APPLICATIONCOMPARISON, (2015 & 2020) 28
4 PREMIUM INSIGHTS 32
4.1 ATTRACTIVE OPPORTUNITIES IN THE CONNECTED CAR MARKET 32
4.2 CONNECTED CAR MARKET, BY FORM FACTOR 33
4.3 CONNECTED CAR MARKET, BY APPLICATION 33
4.4 CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY (2015 & 2020) 34
5 MARKET OVERVIEW 35
5.1 INTRODUCTION 36
5.2 MARKET EVOLUTION 36
5.3 MARKET SEGMENTATION 37
5.3.1 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR 37
5.3.2 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY 37
5.3.3 INDIA CONNECTED CAR MARKET, BY APPLICATION 38
5.4 MARKET DYNAMICS 38
5.4.1 DRIVERS 39
5.4.1.1 Increased adoption of smartphones, tablets, and other mobile devices create a huge ecosystem for the connected car market 39
5.4.1.2 Government initiatives for research & development and implementation of connected car technology 40
5.4.1.3 Rise of smart wireless sensor networks 40
5.4.1.4 Real-time traffic and incident alerts 40
5.4.1.5 Assisted and automated driving 41
5.4.1.6 Consumers’ demand for smartphone features in cars 41
5.4.1.7 Growing demand for the implementation of Usage-Based Insurance (UBI) 42
5.4.2 RESTRAINTS 42
5.4.2.1 Lack of standardization of communication standards and mobile platforms 42
5.4.2.2 Lack of cellular connectivity coverage 42
5.4.2.3 Privacy concerns 43
5.4.2.4 Additional cost burden on consumers 43
5.4.3 OPPORTUNITIES 43
5.4.3.1 Indian government initiatives for smart cities 43
5.4.3.2 Smart grid implementation in India 44
5.4.3.3 Self-driving/autonomous cars likely to revolutionize the connected car market 44
5.4.4 CHALLENGES 45
5.4.4.1 Difference in the product design cycle of embedded solutions in cars and smartphones 45
5.4.5 WINNING IMPERATIVES 45
5.4.5.1 Cross-industry collaboration between car manufacturers and mobile network operators 45
6 PREMIUM CONTENT 46
6.1 GLOBAL REGULATIONS 46
6.1.1 ECALL 46
6.1.2 GLONASS 47
6.1.3 SVT 47
6.2 SMART CITY PROJECT IN INDIA 47
6.3 GLOBAL CONNECTED CAR FORUM 48
6.4 CAR CONNECTIVITY CONSORTIUM 48
7 INDUSTRY TRENDS 49
7.1 INTRODUCTION 49
7.2 THE CONNECTED CAR ECOSYSTEM 49
7.3 SUPPLY CHAIN ANALYSIS 51
7.4 PORTER’S FIVE FORCES ANALYSIS 52
7.4.1 THREAT OF NEW ENTRANTS 53
7.4.2 THREAT OF SUBSTITUTES 54
7.4.3 BARGAINING POWER OF SUPPLIERS 54
7.4.4 BARGAINING POWER OF BUYERS 55
7.4.5 INTENSITY OF COMPETITIVE RIVALRY 56
8 CONNECTED CAR PLATFORMS 58
8.1 INTRODUCTION 58
8.1.1 QNX 58
8.1.2 ANDROID AUTO 60
8.1.2.1 Open Automotive Alliance (OAA) 60
8.1.3 CARPLAY 61
8.1.3.1 Recent developments 61
8.1.4 MIRRORLINK 61
8.1.5 WINDOWS EMBEDDED AUTOMOTIVE 7 61
9 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR 63
9.1 INTRODUCTION 64
9.1.1 EMBEDDED CONNECTIVITY 65
9.1.2 TETHERED CONNECTIVITY 66
9.1.2.1 Embedded Modem 67
9.1.2.2 External Modems 68
9.1.3 INTEGRATED CONNECTIVITY 69
10 INDIAN CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY 72
10.1 INTRODUCTION 73
10.2 LTE 74
10.3 3G 75
10.4 HSPA+ 77
10.5 WI-FI 78
10.6 BLUETOOTH 79
11 INDIA CONNECTED CAR MARKET, BY APPLICATION 81
11.1 INTRODUCTION 82
11.2 NAVIGATION 83
11.2.1 REAL-TIME DATA CAPTURE & MANAGEMENT 83
11.2.2 ROAD & VEHICLE MONITORING 84
11.3 TELEMATICS 84
11.3.1 IN-CAR 85
11.3.1.1 Automatic crash notification 85
11.3.1.2 Vehicle tracking 85
11.3.1.3 Fleet management 86
11.3.1.3.1 Fuel management 86
11.3.1.3.2 Power management 87
11.3.1.4 Vehicle relationship management 87
11.3.2 CAR-TO-CAR 87
11.3.2.1 Safety and security 88
11.3.2.2 Forward hazard warning 88
11.3.2.2.1 Curve speed warning 88
11.3.2.2.2 Overtake vehicle warning 88
11.3.3 CAR-TO-INFRASTRUCTURE 88
11.3.3.1 Road user charging 89
11.3.3.2 Parking management system 89
11.3.3.3 Dynamic mobility 89
11.3.3.4 Traffic control system 90
11.3.3.5 Remote diagnostics 90
11.3.3.6 Usage based insurance 90
11.4 INFOTAINMENT 91
11.4.1 ENTERTAINMENT 92
11.4.1.1 Display 92
11.4.2 INFORMATION 92
11.4.2.1 Information on demand 92
11.5 COMMUNICATION 93
11.5.1.1 Internet access 93
11.5.1.2 Smart device enabled content 93
11.6 E-COMMERCE 94
11.6.1.1 Payments 94
11.6.1.2 Tolling Solutions 94
11.6.1.3 Advertising 94
11.7 IN-CITY TRANSPORT SOLUTIONS 95
11.7.1.1 In-city traffic management 95
11.7.1.2 Carpooling/ride sharing 95
11.7.1.3 Smart traffic lights 95
12 COMPETITIVE LANDSCAPE 97
12.1 OVERVIEW 97
12.2 MARKET SHARE RANKING ANALYSIS FOR THE CONNECTED CAR, 2014 - GLOBAL SCENARIO 98
12.3 COMPETITIVE SITUATION AND TRENDS 100
12.3.1 NEW PRODUCT LAUNCHES 100
12.3.2 MERGERS, ACQUISITIONS AND JOINT VENTURE 102
12.3.3 AGREEMENTS, PARTNERSHIPS, AWARD, COLLABORATIONS, CONTRACT AND EXPANSIONS 103
12.4 INDIA CONNECTED CAR MARKET SCENARIO 106
12.4.1 CURRENT PROJECTS UNDERTAKEN BY VARIOUS AUTOMOBILE MAKERS FOR THE CONNECTED MARKET IN INDIA 106
13 COMPANY PROFILES 108
(Overview, Financials, Products & Services, Strategy, and Developments)*
13.1 ALCATEL-LUCENT 108
13.2 APPLE, INC. 112
13.3 AT&T INC. 115
13.4 AUDI AG 118
13.5 CARIQ TECHNOLOGIES PVT. LTD. 121
13.6 CARPM 122
13.7 DELPHI AUTOMOTIVE PLC 124
13.8 FORD MOTOR COMPANY 128
13.9 GENERAL MOTORS 131
13.10 GOOGLE, INC. 134
13.11 MAHINDRA REVA ELECTRIC VEHICLES PRIVATE LIMITED 137
13.12 MAVEN SYSTEMS PRIVATE LIMITED 139
13.13 NEBULA SYSTEMS LIMITED 142
13.14 NXP SEMICONDUCTORS 143
13.15 REXNAMO ELECTRO PVT. LTD. 146
13.16 SIERRA WIRELESS 148
13.17 VODAFONE MOBILE SERVICES LIMITED 150
13.18 YATIS TELEMATICS PRIVATE LIMITED 152
13.19 ZENE TECHNOLOGIES 153
*Details on overview, financials, product & services, strategy, and developments might not be captured in case of unlisted company
14 APPENDIX 154
14.1 CUSTOMIZATION OPTIONS 154
14.1.1 PRODUCT PORTFOLIO ANALYSIS 154
14.1.2 COUNTRY-LEVEL DATA ANALYSIS 154
14.1.3 PRODUCT COMPARISON OF VARIOUS COMPETITORS 154
14.1.4 TRADE ANALYSIS 154
14.2 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 155
14.2.1 RT SNAPSHOTS 156
14.2.1.1 Snapshot 1: Ecosystem 156
14.2.1.2 Snapshot 2: Quantitative Chart 156
14.2.1.3 Snapshot 3: Heat Map, Companies 157
14.3 RELATED REPORTS 158
List of Tables
TABLE 1 TECHNOLOGIES PROVIDED BY QNX PARTNERS 59
TABLE 2 INDIA CONNECTED CAR MARKET SIZE, BY FORM FACTOR, 2013-2020 (USD MILLION) 64
TABLE 3 INDIA CONNECTED CAR EMBEDDED FORM FACTOR MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 66
TABLE 4 INDIA CONNECTED CAR TETHERED FORM FACTOR MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 69
TABLE 5 INDIA CONNECTED CAR INTEGRATED FORM FACTOR MARKET,
BY APPLICATION, 2013–2020 (USD MILLION) 70
TABLE 6 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY,
2013-2020 (USD MILLION) 74
TABLE 7 LTE CONNECTIVITY TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD THOUSAND) 75
TABLE 8 3G CONNECTIVITY TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD THOUSAND) 76
TABLE 9 HSPA+ CONNECTIVITY TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD THOUSAND) 77
TABLE 10 WI-FI CONNECTIVITY TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD THOUSAND) 78
TABLE 11 BLUETOOTH CONNECTIVITY TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD THOUSAND) 79
TABLE 12 INDIA CONNECTED CAR MARKET, BY APPLICATION, 2013 - 2020 (USD MILLION) 82
TABLE 13 INDIA CONNECTED CAR NAVIGATION MARKET, BY SUB-TYPE,
2013 - 2020 (USD MILLION) 84
TABLE 14 INDIA CONNECTED CAR TELEMATICS MARKET, BY SUB-TYPE,
2013 - 2020 (USD MILLION) 91
TABLE 15 INDIA CONNECTED CAR INFOTAINMENT MARKET, BY SUB-TYPE,
2013 - 2020 (USD MILLION) 93
TABLE 16 INDIA CONNECTED CAR COMMUNICATION MARKET, BY SUB-TYPE,
2013 - 2020 (USD MILLION) 94
TABLE 17 INDIA CONNECTED CAR E-COMMERCE MARKET, BY SUB-TYPE,
2013 - 2020 (USD THOUSAND) 95
TABLE 18 INDIA CONNECTED CARIN-CITY TRANSPORT SOLUTIONS MARKET,
BY SUB-TYPE, 2013 - 2020 (USD THOUSAND) 96
TABLE 19 TOP AUTOMOTIVE PLAYERS IN THE CONNECTED CAR MARKET, 2014 98
TABLE 20 TOP CAR PLATFORM PROVIDERS IN THE CONNECTED CAR MARKET, 2014 99
TABLE 21 TOP NETWORK OPERATORS IN THE CONNECTED CAR MARKET, 2014 99
TABLE 22 ALCATEL-LUCENT, MARKET REVENUE, BY BUSINESS SEGMENT
(2013-2014) (USD MILLION) 109
TABLE 23 ALCATEL-LUCENT: MARKET REVENUE BY REGION (2013-2014) (USD MILLION) 110
TABLE 24 APPLE INC., MARKET REVENUE, BY BUSINESS SEGMENT (2013-2014) (USD BILLION) 113
TABLE 25 APPLE INC., MARKET REVENUE, BY GEOGRAPHY (2013-2014) (USD BILLION) 113
TABLE 26 AT&T INC.: MARKET REVENUE BY BUSINESS SEGMENT (2013-2014) (USD BILLION) 116
TABLE 27 AUDI AG, MARKET REVENUE, BY BUSINESS SEGMENT (2013-2014) (USD BILLION) 119
TABLE 28 AUDI AG, MARKET REVENUE, BY GEOGRAPHY (2013-2014) (USD BILLION) 119
TABLE 29 DELPHI AUTOMOTIVE PLC., MARKET REVENUE, BY BUSINESS SEGMENT
(2013-2014) (USD BILLION) 126
TABLE 30 DELPHI AUTOMOTIVE PLC., MARKET REVENUE, BY GEOGRAPHY
(2013-2014) (USD MILLION) 126
TABLE 31 FORD MOTOR COMPANY, MARKET REVENUE, BY BUSINESS SEGMENT
(2013-2014) (USD BILLION) 129
TABLE 32 FORD MOTOR COMPANY, MARKET REVENUE, BY GEOGRAPHY
(2013-2014) (USD BILLION) 129
TABLE 33 GENERAL MOTORS, MARKET REVENUE, BY BUSINESS SEGMENT
(2013-2014) (USD BILLION) 132
TABLE 34 GENERAL MOTORS, MARKET REVENUE, BY GEOGRAPHY (2013-2014) (USD BILLION) 132
TABLE 35 GOOGLE INC., MARKET REVENUE, BY BUSINESS SEGMENT (2013-2014) (USD BILLION) 135
TABLE 36 GOOGLE INC., MARKET REVENUE, BY GEOGRAPHY (2013-2014) (USD BILLION) 135
TABLE 37 NXP SEMICONDUCTORS, MARKET REVENUE, BY BUSINESS SEGMENT
(2013-2014) (USD BILLION) 144
TABLE 38 NXP SEMICONDUCTORS, MARKET REVENUE, BY GEOGRAPHY
(2013-2014) (USD BILLION) 144
TABLE 39 SIERRA WIRELESS, MARKET REVENUE, BY BUSINESS SEGMENT
(2013-2014) (USD MILLION) 148
TABLE 40 SIERRA WIRELESS, MARKET REVENUE, BY GEOGRAPHY (2013-2014) (USD MILLION) 149
List of Figures
FIGURE 1 CONNECTED CAR MARKET, BY APPLICATION 15
FIGURE 2 CONNECTED CAR MARKET: RESEARCH DESIGN 17
FIGURE 3 AVERAGE SEMICONDUCTOR CONTENT PER VEHICLE, 2014-2020 20
FIGURE 4 GLOBAL SMARTPHONE SHIPMENTS 21
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 22
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 22
FIGURE 7 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE AND DESIGNATION 23
FIGURE 8 MARKET BREAKDOWN AND DATA TRIANGULATION 24
FIGURE 9 THE CONNECTED CAR APPLICATION, COMPARISON (2015 & 2020) 28
FIGURE 10 CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY,
2015 & 2020 (USD MILLION) 29
FIGURE 11 INDIA CONNECTED CAR APPLICATION MARKET, BY NAVIGATION ,
2015 & 2020 (USD MILLION) 30
FIGURE 12 INDIA CONNECTED CAR APPLICATION MARKET, BY TELEMATICS ,
2015 & 2020 (USD MILLION) 30
FIGURE 13 INDIA CONNECTED CAR APPLICATION MARKET, BY INFOTAINMENT ,
2015 & 2020 (USD MILLION) 31
FIGURE 14 INCREASING CONSUMER DEMAND FOR SMARTPHONE FEATURES IN CARS EXPECTED TO DRIVE THE MARKET 32
FIGURE 15 THE EMBEDDED FORM FACTOR SEGMENT IS EXPECTED TO HAVE THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD 33
FIGURE 16 THE INFOTAINMENT APPLICATION ACCOUNTED FOR THE LARGEST
MARKET SHARE IN 2015 33
FIGURE 17 BLUETOOTH TECHNOLOGY EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE CONNECTIVITY TECHNOLOGY MARKET 34
FIGURE 18 THE EVOLUTION OF THE CONNECTED CAR MARKET 36
FIGURE 19 INDIA CONNECTED CAR MARKET SEGMENTATION, BY CONNECTIVITY FORM FACTOR 37
FIGURE 20 INDIA CONNECTED CAR MARKET SEGMENTATION, BY CONNECTIVITY TECHNOLOGY 37
FIGURE 21 INDIA CONNECTED CAR MARKET SEGMENTATION, BY APPLICATION 38
FIGURE 22 INTEGRATION OF SMARTPHONE APPLICATION IN CARS ARE EXPECTED TO SPUR DEMAND FOR CONNECTED CARS 39
FIGURE 23 ADVANCED DRIVER ASSISTANCE SYSTEM APPLICATIONS 41
FIGURE 24 EMERGENCY CALL (ECALL): HOW IT WORKS 46
FIGURE 25 INDIA CONNECTED CAR MARKET ECOSYSTEM 50
FIGURE 26 INDIA CONNECTED CAR MARKET SUPPLY CHAIN 51
FIGURE 27 PORTER’S FIVE FORCES ANALYSIS, 2015 52
FIGURE 28 GRAPHICAL REPRESENTATION OF PORTER’S FIVE FORCES ANALYSIS, 2015 52
FIGURE 29 THREAT OF NEW ENTRANTS 53
FIGURE 30 THREAT OF SUBSTITUTES 54
FIGURE 31 BARGAINING POWER OF SUPPLIERS 55
FIGURE 32 BARGAINING POWER OF BUYERS 55
FIGURE 33 INTENSITY OF COMPETITIVE RIVALRY 56
FIGURE 34 CONNECTED CAR PLATFORM 58
FIGURE 35 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR 64
FIGURE 36 EMBEDDED CONNECTIVITY FORM FACTOR: SWOT ANALYSIS 65
FIGURE 37 TYPES OF TETHERED SOLUTIONS 66
FIGURE 38 EMBEDDED MODEM (TETHERED SOLUTION): SWOT ANALYSIS 67
FIGURE 39 EXTERNAL MODEM (TETHERED SOLUTION): SWOT ANALYSIS 68
FIGURE 40 INTEGRATED CONNECTIVITY FORM FACTOR: SWOT ANALYSIS 70
FIGURE 41 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY 73
FIGURE 42 INDIA CONNECTED CAR MARKET, BY APPLICATION 82
FIGURE 43 NAVIGATION 83
FIGURE 44 TELEMATICS 85
FIGURE 45 IN-CAR 85
FIGURE 46 CAR-TO-CAR 87
FIGURE 47 CAR-TO-INFRASTRUCTURE 89
FIGURE 48 INFOTAINMENT 91
FIGURE 49 COMPANIES HAVE ADOPTED PRODUCT INNOVATION AS THE KEY GROWTH STRATEGY OVER THE LAST THREE YEARS (2012-2014) 97
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