When talking about foreign wine, most businesspeople from Europe, Australia and North America consider China as their most important market.
Since the tariff duty of imported wine was decreased by 14 percent in January 2005, more Italian-made wine has been poured into the Chinese market.
France is another country making huge profits by selling its wine in China. Dominique Bussereau, French Minister of Agriculture and Fishery, said that China has surpassed Japan to become the largest market importing French wine. The total volume of French-made wine imported to China has increased by 60 percent by the end of 2006, taking up 36 percent of China's imported wine.
There are three tendencies of Chinese wine market. More consumers of middle class and white collars are likely to take to drinking wine in booming bars and KTVs. Currently foreign wine has also occupied the market of some inland cities.
Source:未知