Greater China Corporation, a US public company specialized in diversified growth opportunities in China and associated economies, announced the formation of TongRenTang (TRT) Wellness Corporation in partnership with TRT USA Corporation. The new company, which is owned equally by the two partners, will develop spa-like wellness centers that will provide treatments and products based upon China's known TongRenTang herbal medicines. These will include acupuncture, massage, acupressure, Tuina, Tai-Chii, Qigong, reflexology and many other oriental treatments as well as a full line of herbal foods and health products.
The growing fascination with Chinese traditional medicines and the desire for more spa-like treatments and wellness programs represent the positive trends upon which the TRT Wellness Centers are being developed.
These Centers will be the first extension of these herbal treatments to the spa market. Wellness centers will be located in historical Chinese communities and other retail locations including health and exercise centers, shopping malls, airports and existing spas. A higher end market will be developed in conjunction with luxury hotels, cruise ships and other exclusive locations. Pilot programs are currently under development for both market segments.
Tong Ren Tang is China's oldest and most prestigious brand name. It was started in 1669 under the Qing Dynasty and for more than 200 years was the exclusive supplier of natural medicines to China's Imperial Court. Today herbal medicine is a $10 billion business in China and is rapidly expanding internationally.