Henan Rebecca Hair Products Co.,Ltd.(600439.SH)
Profile
Registered Capital:
786.10(RMB MLN)
Employees:
10970
Email:
rbk600439@rebecca.com.cn
WebSite:
http://www.rebecca.com.cn
Tel:
0374-5136699
Fax:
0374-5136567
Henan Rebecca Hair Products Co., Ltd is a company principally engaged in the manufacture and distribution of hair products. The Company's major products are synthetic hairpieces, fiber hairpieces, fiber wigs, skin hairpieces and fire-retardant fibers. The Company offers its products under the brand named REBECCA. It distributes its products in domestic and overseas markets, such as North America, Africa and Europe. As of December 31, 2010, the Company had seven major subsidiaries, which involved in the manufacture of hair products and fiber products, distribution of household goods, as well as provision of technology services.
Reports
Revenue Breakdown (million RMB)
Industry | 2004 |
---|
Technology of clockwork | 575.24 |
Chemical fiber | 69.60 |
Ladies wigs | 110.52 |
Henan Rebecca Hair Products Inc. is located on Rebecca Road, Xuchang, which is also in the heart of middle part of China. It went through three development stages, starting from a small hair factory of Xuchang County to the general hair factory, and later became a Sino-US joint venture named Henan Rebecca Hair Co., Ltd. It was reshuffled in October, 1999 and established as a shareholding company in November, the same year. Henan Rebecca was officially listed at Shanghai Stock Exchange and staged its debut as the first shareholding hair company in the industry in China. At present, the company has more than 9600 employees, and more than 900 technicians, including more than 500 senior technicians, with fixed assets of 1.34 billion and net assets of 0.96 billion, covering an area of 0.5 million square meters with a floor space of 0.2 million square meters. Henan Rebecca Hair Products Inc. has become a professional hair product manufacturer with its own design centers, production lines and sales network. As the famous ?brand hair product, Rebecca’s 5 series of products, including human hair weavings, wigs, mannequin wigs, synthetic hairpieces and toupees, totally thousand of different varieties, enjoys a good market reputation in more than 30 countries and regions such as North America, West Europe, Africa and Asia.
Famed as Fashion of Hair, hair product is an important export product with high added-value and has been the concern of people with economic and strategic senses for more than 100 years. For more than 10 years, Henan Rebecca has performed strictly with government policies, pushed forward the enterprise’s spirit of Sincerity, Creation and Development, and carried out 3 strategies of prosper with “Technology, Brand and Talents personnel”. Being market-oriented, economic returns centered, and technology and staff quality motivated, Henan Rebecca Hair Products Inc. fully utilizes its advantages to raise the capacity of initiative and research. With the modern management, Henan Rebecca accomplished the historical Three Transitions: from a small factory of raw material manual process to a manufacturer of finished product; from a single productive company to a modern company which operates and exports independently and bears solely its independent profits and losses; from a company with family administrative methods to a company with modern business administration and finally to the one of social public shareholding. The ultimate goal is to build Rebecca into an international group of well-known brand with initiative and independent intellectual property rights
The company maintains the sense of “Best Quality from Start”, they putting the management and control of the quality of the products in the first place. Ensuring the quality of the export products, the company carries the quality management according to the international customs practice and national standard request seriously. At present, the company is the first hair products company in our country and also the only one which was authenticated by ISO 9001:2000 International Standard Quality System, ISO14001:1996 International standard Environment System and OHSAS18001:2001 Standard Profession Health Safety System, and the Quality System Confirmation of the company proved by IQ Net (International Confirmation Union). “REBECCA” hair products have been awarded as” Famous Brand Products of Henan Province” and “Henan Export Brand Name” in 2005 and 2006. The label “Rebecca” has been acknowledges as “Famous Brand” in Henan Province in 2006.
In the past few years, the company has strengthen the initiative, and it has gained the outstanding achievement, after that, the quality standard of Rebecca products have been improved as Henan Province quality standards in this trade (filling the blank of this trade), “Technology Research Centre of Hair Products project” in Henan province, “National Hair Products Standard Technology Committee and Secretariat” have been entered the company one after another. The company becomes the unit which can draft the hair products trade standards. And “Post-doctorate Scientific Research Work Station” was established in the company by ratify of national personnel department in 10th September, 2006.
HENAN REBECCA economical index are always in the first of this trade every year, The company contributes lots of things for the local economy and social development.
Besides consolidating North American market, Henan Rebecca Hair Products Inc. has also energetically developed the African market centers on Lagos, Nigeria and the European market centers on London, UK and has built Rebecca a fairly well-know brand. After the opening of the Rebecca Fashion Company in Lagos, 2003, it created NOBLE which enjoys popularity and reputation in Africa through the analysis and practice of market, and seizes the market of medium and high-class products in Africa with the broader prospect.
Consistently improving itself, Henan Rebecca Hair Products Inc. has gathered attention from the society and was honored successively “ TOP 20 Enterprises of Henan Professional Profits Tax”, “Excellent Technology Private Enterprise”, “ Champion Exporter of Private Enterprise”, “ Star Private Enterprise”, “Advanced Enterprise of Quality Management in Henan”, “Enterprise Values Contract and Integrity in Henan”, “Reliable Big Taxpayer in Henan”, “Henan well-known Export Enterprise”, “Top 500 Enterprises in Light Industry in China” and was confirmed “National Spark Export-oriented Enterprise”, “Demonstration Pilot Project of China’s Industrial Trip”, “ Technology Center of Enterprise in Henan”, and “ Henan Engineering Research Center of Hair Products”. Many government officials have inspected the company successively. Mass media such as People’s Daily, Economic Daily, Henan Daily, Agencia EFE, ASAHI News and the National TV stations of Russia and Thailand have interviewed and covered the company.