Deer Consumer Products, Inc. (Deer), incorporated on July 18, 2006, is a Chinese designer, manufacturer and seller of small home and kitchen electric appliances. Deer develops, promotes, manufactures and sells a range of products, including blenders, juicers and soy milk makers. Its products are sold both in the China domestic market and to export markets. In the China domestic market, its products target China鈥檚 growing middle-class and are sold primarily under the Deer brand name, as well as under one store brand for a retailer鈥檚 private label programs. In the export market, it manufactures its products for overseas consumer products companies who sell them under brand names, including Black & Decker and Betty Crocker Kitchens, as well as store brands for retailer鈥檚 private label programs. The Company operates 13 tooling houses, 136 injection-molding machines, 18 production lines and possess an annual production capacity of 14 million units.