China Television Media (600088.SH.SH) released its related party transaction plan of 2011, according to which, the total amount will be no more than RMB1.05 billion, a substantial growth compared to RMB791 million in 2010.

Advertising agent business maintains rapid growth, increasing from RMB481 million to no more than RMB590 million.

Assignment of copyright and content production business improves from no more than RMB200 million to RMB300 million, which represents the transformation of TV business. It has transformed from agent distribution and capital participation to production participation and market-based distribution. Backed up by sufficient resource of CCTV, China Television Media continues to conduct business model transformation and improve its profitability.

Total Amount of Related Party Transaction of China Television Media, 2006-2011E (RMB mln)

Source: China Television Media