Bona Film Group to Release Flying Swords of Dragon Gate in the Immersive IMAX(R) 3D Format

Date:2011-08-19lixiang  Text Size:

BEIJING, Aug 18, 2011

Bona Film Group Limited ("Bona" or the "Company") /quotes/zigman/2380066/quotes/nls/bona BONA -6.36% , a leading film distributor in China, today announced that the 3D martial arts motion picture Flying Swords of Dragon Gate will be digitally re-mastered into the IMAX(R) 3D format and released to IMAX(R) theaters in China day-and-date in December 2011. Flying Swords of Dragon Gate: An IMAX 3D Experience is the first Chinese-language production to be released in IMAX 3D. The film reunites renowned director Tsui Hark with his Once Upon a Time in China leading man, Jet Li, and also stars Zhou Xun, Aloys Chen Kun, Li Yuchun and Kwai Lun-Mei.

Flying Swords of Dragon Gate will be the third Chinese-language film to be released in the IMAX format, following Aftershock and Beginning of the Great Revival which were released in July 2010 and June 2011, respectively.

"IMAX motion picture technologies have revolutionized the moviegoing experience and together we are making history by presenting Flying Swords of Dragon Gate in the immersive IMAX 3D format," said Dong Yu, Founder, Chairman and CEO of Bona Film Group, the producer and distributor of the film. "At the formal contract signing event with IMAX, we presented an IMAX 3D preview of Flying Swords of Dragon Gate to guests and journalists, who were impressed with the superior 3D effects. We are pleased to join forces with IMAX and offer audiences the opportunity to be transported into Tsui Hark's epic martial arts tale."

"As the first-ever Chinese martial-arts film to be presented in 3D, we're extremely proud to partner with Bona Films to deliver Flying Swords of Dragon Gate in IMAX 3D," said Greg Foster, IMAX Chairman and President of Filmed Entertainment. "Chinese moviegoers crave more local films presented in IMAX and as our network expansion in China continues, we look forward to meeting this growing consumer demand."

Flying Swords of Dragon Gate: An IMAX 3D Experience will be digitally re-mastered into the image and sound quality of The IMAX Experience(R) with proprietary IMAX DMR(R) (Digital Re-mastering) technology for presentation in IMAX 3D. The crystal-clear images, coupled with IMAX's customized theater geometry and powerful digital audio, create a unique immersive environment that will make audiences feel as if they are in the movie.

About Flying Swords of Dragon Gate

Chow Wai-On, a Ming Dynasty general played by Jet Li, finds himself at odds with Yu Hua-Tian (Aloys Chen Kun), an evil, power-hungry eunuch. Eventually, these two adversaries cross paths with Lin Yan-Qiu (Zhou Xun) at the titular Dragon Gate Inn, a remote outpost in the desert at the very frontier of the kingdom.

About Bona Film Group Limited

Bona Film Group Limited /quotes/zigman/2380066/quotes/nls/bona BONA -6.36% is a leading film distributor in China, with an integrated business model encompassing film distribution, film production, film exhibition and talent representation. Bona distributes films to Europe, Greater China, Korea, Southeast Asia and the United States, invests and produces movies in a variety of genres, owns and operates seventeen movie theaters and manages a range of talented and popular Chinese artists.

For more information about Bona, please visit http://www.bonafilm.cn .

The Bona Film Group Limited logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=8412

About IMAX China

IMAX China is a wholly-owned subsidiary of IMAX Corporation, and is incorporated under the laws of Hong Kong. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX's business throughout Greater China.

About IMAX Corporation

IMAX Corporation is one of the world's leading entertainment and technology companies, specializing in the creation and delivery of premium, awe-inspiring entertainment experiences. With a growing suite of cutting-edge motion picture and sound technologies, and a globally recognized entertainment brand, IMAX is singularly situated at the convergence of the entertainment industry, innovation and the digital media world. The industry's top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and as such, the IMAX network is among the most important and successful theatrical distribution platforms for major event films around the globe. The Company's new digital projection and sound systems - combined with a growing blockbuster film slate - are fueling the rapid expansion of the IMAX network in established markets such as North America, Western Europe, and Japan, as well as emerging markets such as China and Russia. IMAX theaters deliver the world's best cinematic presentations using proprietary IMAX(R), IMAX 3D(R), and IMAX DMR(R) (Digital Re-Mastering) technologies. IMAX DMR enables virtually any motion picture to be transformed into the unparalleled image and sound quality of The IMAX Experience(R).

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo and Shanghai. As of June 30, 2011, there were 560 IMAX theatres (417 commercial multiplex, 25 commercial destination and 118 institutional) operating in 46 countries.

IMAX(R), IMAX(R) 3D, IMAX DMR(R), Experience It In IMAX(R), An IMAX 3D Experience(R) and The IMAX Experience(R) are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com . You may also connect with IMAX on Facebook ( www.facebook.com/imax ), Twitter ( www.twitter.com/imax ) and YouTube ( www.youtube.com/imaxmovies ).

Safe Harbor Statement

This news release may contain certain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. All statements other than statements of historical fact in this press release are forward-looking statements and involve certain risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. These forward-looking statements are based on management's current expectations, assumptions, estimates and projections about the Company and the industry in which the Company operates, but involve a number of unknown risks and uncertainties, Further information regarding these and other risks is included in the Company's filings with the U.S. Securities and Exchange Commission. The Company undertakes no obligation to update forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and actual results may differ materially from the anticipated results. You are urged to consider these factors carefully in evaluating the forward-looking statements contained herein and are cautioned not to place undue reliance on such forward-looking statements, which are qualified in their entirety by these cautionary statements.

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