For immediate release Tradelink, GLSHK and Cathay Pacific pioneered end-to-end e-freight between Hong Kong and Germany
(Hong Kong, 14 November 2011) Tradelink Electronic Commerce
Limited
("Tradelink"), Cathay Pacific Airways Limited ("Cathay Pacific") and Global Logistic System (HK) Company Limited ("GLSHK") announced a joint effort in promoting an end-to-end paper-free air cargo process flow amongst all parties concerned along the work flow. The move supports the implementation of the
e-freight project, an industry-wide initiative facilitated by IATA,
involving
carriers, freight forwarders, ground handlers, shippers and customs authorities. The initiative aims at removing paper documentation for air cargo processing and replacing it with electronic documents.
Tradelink, Cathay Pacific and GLSHK showcased a first-of-this kind, seamless e-freight solution to the air cargo industry. The solution was provided to a major German buying office, Hermes-OTTO International, its consignee - WITT Weiden, the origin forwarder - OTEL On Time, the destination forwarder
- Group 7 and the airline, Cathay Pacific. Cathay Pacific implemented 100%
e-AWB in HKG since January this year and fully support the e-freight initiative worldwide. With the exchanges of core transport and trade documents amongst all parties concerned through the interconnected messaging infrastructure of Tradelink and GLSHK, Hermes-OTTO International was able to deliver its air shipment from Hong Kong to WITT Weiden in Frankfurt without
a single piece of paper.
From this electronic solution, all parties concerned
benefited from lower operating costs, faster service, greater accuracy and enhanced visibility.
Mr. Lionel Kwok, Chief Executive Officer of GLSHK said, "Replacing paper documentation with electronic messaging will certainly bring huge benefit to the airfreight industry in terms of increased efficiency, improved visibility and cost saving. Customers will also enjoy a faster service as a result. We fully support the e-freight initiative of IATA and we are pleased to partner with Tradelink and Cathay Pacific to pursue the vision."
Mr. Michael Wu, Chief Executive Officer of Tradelink said, "Tradelink is pleased to work with Cathay Pacific and GLSHK; without whose effort and expertise,
this end-to-end paper-free e-freight process would not have been
possible.
We aim to build on this successful cooperation with our partners and Hermes-OTTO International to develop more end user solutions to the industry. As an advocate of e-freight, we always look for solutions to support our customers wherever their locations."