Global and China Agricultural Machinery Industry Report, 2010-2012
  • Dec/2011
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The report analyzes the overall development of the global and China agricultural machinery and highlights the followings:

?? ?Status Quo of Chinese Agricultural Machinery Industry: covering agricultural machinery subsidy, total amount of agricultural machinery equipment, equipment structure, agricultural mechanization, and agricultural machinery service;

?? ?Key Products of Chinese Agricultural Machinery Industry: including tractors, harvesting machinery, field machinery, agricultural transportation machinery, irrigation and drainage machinery, and controlled environment agricultural machinery;

?? ?The agricultural machinery equipment, agricultural mechanization, agricultural machinery service and future planning in major provinces and cities (including Shandong, Hebei, Henan, Anhui, Hunan and Jiangsu).

--High Growth of Chinese Agricultural Machinery Industry
In recent years, fueled by the policies such as subsidy for agricultural machinery, the agricultural machinery equipment and mechanization in China have rapidly improved. As of 2010, the total power of agricultural machinery reached 928 million kilowatts, up 35.2% over 2005. The integrated mechanization level hit 52.3%, increasing 14.3 percentage points compared with that in 2006; specifically, the mechanization rate of plowing, sowing and harvesting registered 69.0%, 43.0% and 38.0%, respectively.

In 2011, subsidies for Chinese agricultural machinery increased to RMB17.5 billion and are expected to approximate RMB21 billion in 2012. Therefore, the investment in agricultural machinery and the farmers’ confidence in purchasing will further increase. By 2012, the total power of Chinese agricultural machinery will amount to 975 million kilowatts and the integrated mechanization level is likely to register 55.6%.

--Boom of Major Agricultural Machinery Products
Bolstered by the flourishing of agricultural machinery industry in China, agricultural machinery products including tractors and harvesters witnessed mushrooming development. Among them, large and medium-sized tractors presented robust growth, with the output approaching 400,000 sets in 2010. The output of harvesters reached record 801,900 sets in 2010, and the growth is mainly attributable to two aspects. Firstly, the wheat harvester was again included in the subsidized product catalog in 2010 after three years of suspension. Secondly, as the mechanization level of corn and rice harvesting is relatively low, the government has listed corn and rice harvesters as the main subsidy objects, leading to growing demand for them.

--The Industry First Rose in Key Agricultural Provinces
In recent years, the agricultural machinery industry first rose in Shandong, Henan and Hebei, etc. In 2010, the total power of agricultural machinery in these provinces all exceeded 100 million kilowatts. Shandong ranked No.1 with 116 million kilowatts. Breakthroughs were also made in some provinces in terms of agricultural machinery application in corn harvesting and rice planting. With respect to corn harvesting, Shandong became the first to realize full mechanization in corn production. The mechanization rate of corn harvesting in Shandong hit 71.5% in 2010 and is expected to surpass 80% in 2012. And in respect of rice planting, Jiangsu and Hunan took the lead. In 2012, the mechanization rate of rice planting reached 48.0% and 43.5% respectively in these two provinces, far higher than the average level in China.

Additionally, the report also focuses on 6 world-renowned agricultural machinery manufacturers including John Deere, CNH, Kubota and AGCO, as well as 12 key Chinese agricultural machinery enterprises such as YTO Group Corporation and Foton Lovol International Heavy Industry, etc.

The sound development momentum of Chinese agricultural machinery market has attracted a large number of global agricultural machinery enterprises. As of the third quarter of 2011, the world’s top 10 agricultural machinery players almost all set up plants or sales offices in China, of which John Deere and AGCO achieved booming development.

John Deere: in May 2011, Harbin Plant, John Deere’s seventh production base in China, was established and will mainly engage in the production of large and medium-sized tractors, spraying machines, sowing machines and harvesting equipment. On July 1, 2011, the groundbreaking ceremony was held and the plant is estimated to be put into operation at the end of 2012.

AGCO: in September 2011, AGCO announced that it would further expand its manufacturing operations in China and planned to invest USD300-350 million to expand the existing and planning production bases in the coming three years. Over USD30 million, over USD50 million and USD200 million will be invested in Daqing Plant, Yanzhou Plant and Changzhou Plant separately.

Along with the rising demand for agricultural machinery and the intensifying market competition in China, domestic agricultural machinery manufacturers have increased their investment and R & D efforts one after another.

In H1 2011, Foton Lovol International Heavy Industry successfully launched Lovol Harvester GF35 and GF40 with feed quantity of 3.5 kg and 4 kg targeting at Central Plains region, as well as Lovol Combine-Harvester GN60 with feed quantity of 6kg targeting at Northeast China. Besides establishing a foothold in Chinese agricultural machinery market, the company will strengthen its presence in overseas market in the future.
1. Agricultural Machinery Industry Development Worldwide
1.1 Overview
1.2 Major Countries
1.2.1 The United States
1.2.2 Germany
1.2.3 Italy
1.2.4 Japan
1.2.5 Summary

2. Agricultural Machinery Industry Development in China
2.1 Policy Environment
2.2 Agricultural Machinery Equipment Level
2.2.1 Total Amount
2.2.2 Structure
2.3 Agricultural Machinery Mechanization Level
2.3.1 Entering into the Intermediate Stage of Development
2.3.2 Mechanization of Major Grain Crops Production
2.4 Agricultural Machinery Services
2.5 Industry Operation
2.5.1 Overview
2.5.2 Main Products
2.5.3 Import & Export

3. China’s Major Agricultural Machinery Products 
3.1 Tractor
3.1.1 Overview
3.1.2 Large and Medium-sized Tractors
3.1.3 Small Tractor
3.2 Harvester
3.2.1 Mechanization Level
3.2.2 Market
3.3 Field Machinery
3.4 Agricultural Transport Machinery
3.4.1 Production & Sales
3.4.2 Competition
3.5 Drainage and Irrigation Machinery
3.5.1 Market of Agricultural Water Pump
3.5.2 Prospect of Agricultural Water Pump
3.6 Controlled Environment Agricultural Machinery
3.6.1 Overview
3.6.2 Development

4. Key Provinces & Municipalities
4.1 Shandong
4.1.1 Total Amount of Agricultural Machinery Equipment 
4.1.2 Agricultural Mechanization Level
4.1.3 Agricultural Machinery Services
4.1.4 Development Plan
4.2 Hebei
4.2.1 Total Amount of Agricultural Machinery Equipment
4.2.2 Agricultural Mechanization Level
4.2.3 Agricultural Machinery Services
4.2.4 Development Plan
4.3 Henan
4.3.1 Agricultural Machinery Subsidies
4.3.2 Total Amount of Agricultural Machinery Equipment
4.3.3 Agricultural Mechanization Level
4.3.4 Agricultural Machinery Services
4.4 Anhui
4.4.1 Total Amount of Agricultural Machinery Equipment
4.4.2 Agricultural Mechanization Level
4.4.3 Agricultural Machinery Operation
4.4.4 Development Plan
4.5 Hunan
4.5.1 Total Amount of Agricultural Machinery Equipment
4.5.2 Agricultural Mechanization Level
4.5.3 Agricultural Machinery Operating Revenue
4.6 Jiangsu
4.6.1 Total Amount of Agricultural Machinery Equipment
4.6.2 Agricultural Mechanization Level
4.6.3 Agricultural Machinery Services

5. Key Agricultural Machinery Companies Worldwide
5.1 John Deere
5.1.1 Profile
5.1.2 Operation
5.1.3 Development in China
5.2 CNH
5.2.1 Profile
5.2.2 Operation
5.2.3 Development in China
5.3 Kubota
5.3.1 Profile
5.3.2 Operation
5.3.3 Development in China
5.4 AGCO
5.4.1 Profile
5.4.2 Operation
5.4.3 Development in China
5.5 Claas
5.5.1 Profile
5.5.2 Operation
5.5.3 Development in China
5.6 Same Deutz-Fahr
5.6.1 Profile
5.6.2 Operation
5.6.3 Development in China
5.7 Kverneland
5.7.1 Profile
5.7.2 Operation
5.7.3 Development in China

6. Key Agricultural Machinery Companies in China
6.1 Shandong Shifeng (Group) Co., Ltd.
6.1.1 Profile
6.1.2 Operation
6.1.3 Key Projects
6.1.4 Forecast for 2011-2012
6.2 YTO Group Corporation
6.2.1 Profile
6.2.2 Operation
6.2.3 Agricultural Machinery Subsidiary - First Tractor Company Limited
6.2.4 Development Strategy
6.3 Foton Lovol H.I.
6.3.1 Profile
6.3.2 Operation
6.3.3 R&D
6.3.4 Development Strategy
6.4 Changfa Group
6.4.1 Profile
6.4.2 Operation
6.4.3 Key Projects
6.5 Shandong Wuzheng (Group) Co., Ltd.
6.5.1 Profile
6.5.2 Operation
6.5.3 Development Strategy
6.6 Shandong Changlin Machinery Group Co., Ltd.
6.6.1 Profile
6.6.2 Operation
6.6.3 Agricultural Machinery Subsidiary - Shandong Changlin Agricultural Equipment Co., Ltd.
6.6.4 Development Strategy
6.7 Henan Benma Co., Ltd.
6.7.1 Profile
6.7.2 Operation
6.8 Changzhou Dongfeng Agricultural Machinery Group Co., Ltd.
6.8.1 Profile
6.8.2 Operation
6.8.3 Development Strategy
6.9 Luoyang Zhongshou Machinery & Equipment Co., Ltd.
6.9.1 Profile
6.9.2 Operation
6.9.3 Key Project
6.10 Shandong Juming Group
6.10.1 Profile
6.10.2 Operation
6.10.3 R&D
6.11 Xinjiang Machinery Research Institute Co., Ltd.
6.11.1 Profile
6.11.2 Operation
6.11.3 Competition Advantages
6.11.4 Forecast for 2011-2012
6.12 Gifore Agricultural Machinery Chain Co., Ltd.
6.12.1 Profile
6.12.2 Operation
6.12.3 Forecast for 2011-2012
Agricultural Mechanization in Major Countries
Sales of Agricultural Machinery by Product in Germany, 2008
Export Value of Agricultural Machinery by Destination Country in Germany, 2008
Output and Sales Volume of Main Agricultural Machinery in Japan, 2009 
Agricultural Machinery Subsidy in China, 2004-2012E 
Latest Policy of Agricultural Machinery Industry in China, 2011
Total Power of Agricultural Machinery in China, 1978-2012E 
Ownership of Large & Medium-sized Tractors and Support Tools, Combine harvesters in China, 2005-2010
Agricultural Machinery Power per Hectare of Arable Land in China, 2007-2012E
Ownership Ratio of Small-size Tractors to Large & Medium-sized Tractors in China, 2001-2011
General Mechanization Level of China’s Crop Plowing, Sowing & Harvesting, 2006-2012E
Crop Plowing, Sowing & Harvesting Mechanization Level in China, 2006-2011
General Mechanization Level of Top Three Grain Crops in China, 2007-2010
Output Value of Agricultural Machinery Industry in China, 2009-2011 
Output of Main Agricultural Machinery Products in China, 2009-2011
Export Volume & Value of Main Agricultural Machinery Products in China, 2010-2011
Model Quantity of Large and Medium-sized Tractors Included in Agricultural Machinery Subsidy Catalog, 2009-2011
Output of Large and Medium-sized Tractors in China, 2003-2012E 
Top5 Provinces & Municipalities by Output of Large and Medium-sized Tractors in China, 2010
Output of Small-size Tractor in China, 2003-2012E
Top10 Provinces & Municipalities by Output of Small-size Tractor in China, 2010
Harvesting Mechanization Level in China, 1990-2010
Output of Harvester in China, 2003-2012E
Output of Field Machinery in China, 2003-2012E 
Top Ten Provinces & Municipalities by Field Machinery Output in China, 2010 
Output and Sales Volume of Low-speed Goods Vehicle in China, 2007-2011
Output and Sales Volume of Tri-wheel Vehicle in China, 2007-2011
Output and Shares of Top 10 Low-speed Goods Vehicle Companies in China, 2009-2011
Output and Shares of Top 10 Tri-wheel Vehicle Companies in China, 2009-2011
Regional Competition Pattern of Low-speed Goods Vehicle and Tri-wheel Vehicle in China by Output, H1 2011
Sales Volume and Export Volume of Agricultural Water Pump in China, 2007-2010
Domestic Sales and Export Value of Agricultural Water Pump in China, 2007-2012E
Total Power & Value of Agricultural Machinery in Shandong, 2003-2012E 
Ownership of Corn Combine Harvester and  Mechanized Harvesting Rate of Corn in Shandong, 2006-2011
General Mechanization Level of Crop Plowing, Sowing & Harvesting in Shandong, 2006-2012E
Total Output Value & Added Value of Agricultural Machinery Service in Shandong, 2006-2010 
Total Power of Agricultural Machinery in Hebei, 2005-2012E
Ownership of Major Agricultural Machinery Products in Hebei, 2007-2010
General Mechanization Level of Plowing, Sowing & Harvesting in Hebei, 2008-2012E
Total Power of Agricultural Machinery in Henan, 2005-2012E 
Ownership of Tractor in Henan, 2005-2010 
Ownership of Major Agricultural Machinery Products in Henan, 2005-2010 
General Mechanization Level of Plowing, Sowing & Harvesting in Henan, 2005-2012E
Agricultural Machinery Investment in Anhui, 2003-2011 
Total Power of Agricultural Machinery in Anhui, 2003-2012E
Ownership of Major Agricultural Machinery Products in Anhui, 2006-2010
General Mechanization Level of Plowing, Sowing & Harvesting in Anhui, 2007-2012E
Operating Revenue of Agricultural Machinery in Anhui, 2003-2010
Total Power of Agricultural Machinery in Hunan, 2006-2012E 
General Mechanization Level of Rice Plowing, Sowing & Harvesting in Hunan, 2007-2012E
Total Power of Agricultural Machinery in Jiangsu, 2005-2012E
Ownership of Major Agricultural Machinery Products in Jiangsu, 2007-2010
General Mechanization Level of Crop Production in Jiangsu, 2007-2012E
Rice Planting Mechanization Level in Jiangsu, 2005-2010
Net Sales & Net Income of John Deere, FY2006-FY2011
Net Sales of John Deere by Business, FY2007-FY2011
Net Sales and Net Income of CNH, 2006-2011
Net Sales of CNH by Business, 2007-2011 
Agricultural Equipment Net Sales of CNH by Region, 2007-2010 
Sales of SNH, 2005-2009
Operating Revenue and Net Income of Kubota, FY2007-FY2012
Operating Revenue of Kubota by Region, FY2009-FY2012 
Operating Revenue of Kubota by Business, FY2010-FY2012
Sales and YoY Growth of Kubota Suzhou, 2005-2011 
Net Sales and Net Income of AGCO, 2006-2011 
Net Sales Breakdown of AGCO by Product, 2010
Net Sales YOY Growth of AGCO Tractor and Harvester by Region, 2010-2011
Net Sales of AGCO by Region, 2008-2011 
Net Sales & Net Income of Claas, FY2006-FY2010
Net Sales of Claas by Business, FY2009-FY2010
Net Sales Breakdown of Claas by Region, FY2010
Net Sales & Net Income of Same Deutz-Fahr, 2007-2010 
Net Sales of Same Deutz-Fahr by Product, 2008-2010
Tractor Market Demand Y-o-Y Growth of Same Deutz-Fahr by Region, 2009
Net Sales of Same Deutz-Fahr Tractor by Brand, 2008-2010
Net Sales of Same Deutz-Fahr Tractor by Horsepower, 2007-2010
Operating Revenue and Net Income of Kverneland, 2006-2011
Sales of Kverneland by Product, 2008-2011
Operating Revenue of Kverneland by Region, 2008-2011
Operating Revenue and Profit & Tax of Shifeng Group, 2006-2010 
Ten Major Projects of Shifeng Group, 2011
Vehicle Output, Operating Revenue and Profit & Tax of Shifeng Group, 2011-2012E
Operating Revenue of YTO Group, 2007-2011
Operating Revenue and Gross Margin of YTO Group by Business, 2008-2010
Sales Volume and Market Share of Main Agricultural Machinery Products of YTO Group, 2010-2011
Operating Revenue and Net Income of First Tractor, 2007-2011
Operating Revenue of YTO by Business, 2009-2010
Sales Volume of Main Agricultural Machinery Products of First Tractor, 2009-2011 
Sales and Y-o-Y Growth of Foton Lovol H.I., 2006-2011 
Operating Revenue of Changfa Group, 2007-2011
Sales of Wuzheng Group, 2006-2010
Sales and Total Profit of Changlin Group, 2004-2010
Sales and Y-o-Y Growth of Dongfeng Agricultural Machinery, 2006-2011
Sales and Y-o-Y Growth of Shandong Juming Group, 2005-2010 
Sales and Net income of Xinjiang Machinery Research Institute, 2007-2011 
Sales of Xinjiang Machinery Research Institute by Product, 2008-2010
Sales Volume of Main Agricultural Machinery Products of Xinjiang Machinery Research Institute, 2008-2011
Production Capacity of Agricultural Equipment of Xinjiang Machinery Research Institute, 2007-2012E
Sales Volume of Corn Harvesting Machinery of Xinjiang Machinery Research Institute, 2008-2012E
Operating Revenue and Net Income of Gifore, 2006-2011
Direct-sale Store Quantity of Gifore, 2006-2011
Sales Breakdown of Gifore by Region, 2010
Sales and Gross Margin of Gifore by Product, 2009-2011
Sales and Market Share of Gifore, 2010-2012E

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