China EV (Electric Vehicle) Motor Controller Market Report, 2014
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A motor controller is a device that serves to govern energy transmission between traction power source and the motor, being one of the core components of electric vehicle. With the development of electric vehicle market, the demand for EV motor controllers in China has been on the rise. In 2013, China’s EV motor controller demand approached 18,000 sets, with the market size reaching RMB331 million. It is projected that by 2017 this figure will rise to 280,000 sets and that the market size will hit RMB4.6 billion, with an AAGR of as much as 93%.

At present, China’s EV motor controllers are at the initial stage, but the market demand showed a sound development trend, with a higher profitability. Take example for Shenzhen Inovance Technology and Shenzhen V&T Technologies, whose gross margins are over 45%. As the EV market size expands, the profit margin for EV motor controllers is facing certain downward pressure. But in the short term, it will be at a relatively higher level. Considerable profitability and fast-growing market demand drive a number of domestic enterprises to speed up the construction of related projects.

In terms of supply mode, China’s electric vehicle drive motors, motor controllers, system integration, and vehicle manufacturers are characterized by diversified supply relationship, which can be roughly divided into the following categories:

Mode I: internal supply. That is, the vehicle manufacturers that produce drive motors and controllers internally provide supported equipment. Take example for BYD and Hunan CSR Times Electric Vehicle, which offer internal supply of a variety of equipment, ranging from motors and controllers to vehicle manufacturing.

Mode II and III: The enterprises produce both drive motors and controllers like Shanghai Edrive, Dajuntech, and Jing-Jin Electric supply products directly to vehicle manufacturers (Mode II), or directly to system integrators, which then provide them to vehicle manufacturers (Mode III).

Mode IV and V: Vehicle manufacturers produce products by assembling the purchased drive motors and controllers (Mode IV); or system integrators purchase drive motors and controllers separately, which are later assembled and supplied to vehicle manufacturers. The independent motor controller manufacturers mainly include Shenzhen Inovance Technology and Shenzhen V&T Technologies, etc.

Mode VI: Vehicle manufacturers purchase products from motor manufacturers and controller manufacturers, and at the same time motor manufacturers provide system integration. Fugong EV Tech and Siemens are the representatives of the manufacturers that offer both drive motors and system solutions.

Mode VII: Vehicle manufacturers purchase products from both motor manufacturers and controller manufacturers, and controller manufacturers provide system integration.

EV Motor Controller Supply Modes in China
电机控制器 英文_副本.png
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Source: China EV (Electric Vehicle) Motor Controller Market Report, 2014 by ResearchInChina

Shanghai Edrive is so far the largest EV electric drive system supplier in China, with annual capacity of 30,000 sets of motor system. Moreover, it also has developed motor controllers suitable for various electric vehicles, making it the leader in this field. The company’s products find wide application among the vehicle manufacturers, such as FAW Group, GAC Group, Chery, Dongfeng, Chang'an, Brilliance, Geely, Great Wall Motor, SAIC, Shanghai GM, and BAIC, with its clients accounting for 80% of the total auto makers in China.

Shenzhen Inovance Technology is one of major industrial inverter and controller suppliers in China. In 2009, the company set up a new-energy technical team and began to penetrate new energy industry. In October 2009, the company launched EV driver and made successful experiment in 5 customers. In 2013, the company completed a roughly RMB120 million order of motor controllers for new-energy vehicle. From January to September 2014, benefiting from favorable policies and sales support from big clients, motor controllers for new energy automobiles generated sales revenue of RMB140 million, a substantial growth from the same period of last year.

China EV (Electric Vehicle) Motor Controller Market Report, 2014 by ResearchInChina covers the following:
20120114.gifMarket status of electric vehicles in China, including output, sales volume, market structure, and major policies;
20120114.gifOverview of China’s motor controller industry, including product overview,product classification, policy environment, and development trend;
20120114.gifMarket status of motor controllers in China, including market size, industry profit, modes of supply, as well as development of key businesses;
20120114.gifDevelopment of leading motor controller manufacturers in China, including corporate revenue, profit, revenue from electric vehicles, earnings, as well as product type and industry development of motor controllers, etc.;
20120114.gifGlobal suppliers of IGBTs and inverters for motor controllers, including corporate revenue, profit, and EV development strategies, etc.

1. Chinese Electric Vehicle Market
1.1 Sales Volume
1.2 Chinese and Foreign Electric Vehicles
1.3 Market Structure
1.4 Major Policies
1.4.1 Fiscal Subsidy Policy
1.4.2 Demonstration & Promotion Policy
1.4.3 Other Policies

2 Overview of Motor Controllers
2.1 Product Definition
2.2 Working Principle
2.3 Product Classification
2.4 Policy Environment
2.5 Development Trend
2.5.1 Market Trend
2.5.2 Technology Trend

3 Drive Motor Controller Market  
3.1 Market Size
3.2 Industry Profits
3.3 Modes of Supply
3.4 Competitive Landscape
3.5 Development of Major Enterprises 
3.6 IGBT Market

4 Controller Manufacturers in China
4.1 Shanghai Edrive Co., Ltd.
4.1.1 Profile
4.1.2 Operation
4.1.3 EV Controller Business
4.2 Shenzhen Inovance Technology Co., Ltd.
4.2.1 Profile
4.2.2 Operation
4.2.3 EV Controller Business
4.3 Shanghai Dajun Technologies, Inc.
4.3.1 Profile
4.3.2 Operation
4.3.3 Electric Vehicle Business
4.3.4 EV Development Strategy
4.4 Tianjin Santroll Electric Automobile Technology Co., Ltd.
4.4.1 Profile
4.4.2 EV Controller Business
4.5 Beijing Siemens Automotive E-Drive System Co., Ltd.
4.6 Broad-Ocean Motor EV Co., Ltd.
4.6.1 Profile
4.6.2 Operation
4.6.3 EV Controller Business
4.7 Hunan CSR Times Electric Vehicle Co., Ltd.
4.7.1 Profile
4.7.2 Operation
4.7.3 EV Controller Business
4.8 BYD Company Limited
4.8.1 Profile
4.8.2 Operation
4.8.3 EV Controller Business
4.9 Jing-Jin Electric Technologies (Beijing) Co., Ltd.
4.9.1 Profile
4.9.2 EV Controller Business
4.10 DEC Dongfeng Electric Machinery Co., ltd.
4.10.1 Profile
4.10.2 EV Controller Business
4.11 China Tex Mechanical & Electrical Engineering Ltd.
4.11.1 Profile
4.11.2 Operation
4.11.3 EV Controller Business
4.12 Shenzhen V&T Technologies Co., Ltd.
4.12.1 Profile
4.12.2 Revenue
4.12.3 Sales Models
4.12.4 Main Clients
4.13 Fujian Fugong EV Tech Co., Ltd.
4.14 Prestolite E-Propulsion Systems (Beijing) Limited (PEPS)
4.15 Chroma ATE Inc.
4.15.1 Profile
4.15.2 Operation
4.15.3 Electric Vehicle Business
4.15.4 EV Development Strategy
4.16 Delta Electronics, Inc.
4.16.1 Profile
4.16.2 Operation
4.16.3 EV Controller Business

5 IGBT Suppliers
5.1 Fuji Electric
5.1.1 Profile
5.1.2 Operation
5.1.3 Electric Vehicle Business
5.1.4 EV Development Strategy
5.2 Infineon
5.2.1 Profile
5.2.2 Operation
5.2.3 Electric Vehicle Business
5.2.4 EV Development Strategy
5.3 Denso
5.3.1 Profile
5.3.2 Operation
5.3.3 Electric Vehicle Business
5.4 ROHM
5.4.1 Profile
5.4.2 Operation
5.4.3 Electric Vehicle Business
5.5 IR
5.5.1 Profile
5.5.2 Operation
5.5.3 Electric Vehicle Business
5.6 Semikron International
5.6.1 Profile
5.6.2 Operation
5.6.3 Electric Vehicle Business

6 Inverter Manufacturers
6.1 Hitachi Automotive Systems
6.1.1 Profile
6.1.2 Operation
6.1.3 Electric Vehicle Business
6.2 Mitsubishi Electric
6.2.1 Profile
6.2.2 Operation
6.2.3 Electric Vehicle Business
6.3 Meidensha
6.3.1 Profile
6.3.2 Operation
6.3.3 Electric Vehicle Business
6.4 Toshiba
6.4.1 Profile
6.4.2 Operation
6.4.3 Electric Vehicle Business
6.5 Hyundai Mobis
6.5.1 Profile
6.5.2 Operation
6.5.3 Electric Vehicle Business
6.6 Delphi
6.6.1 Profile
6.6.2 Operation
6.6.3 Electric Vehicle Business
6.7 Bosch
6.7.1 Profile
6.7.2 Operation
6.7.3 Electric Vehicle Business
6.8 Continental
6.8.1 Profile
6.8.2 Operation
6.8.3 Electric Vehicle Business
China’s Electric Vehicle Sales Volume, 2011-2017E
Share of Electric Vehicle in China Automobile Market, 2011-2013
Share of Electric Vehicle in U.S. Automobile Market, 2011-2013
Sales Volume of Electric Vehicles in Europe, USA, and Japan, Jan.-Sep. 2014
Market Structure of Electric Vehicles in China by Power Type, 2013-2017E  
Market Structure of Electric Vehicles in China by Model, 2013-2017E 
Comparison between China's New and Old Electric Vehicle Subsidy Policies
Subsidy Standards for Electric Passenger Vehicles in China, 2014
Subsidy Standards for Electric Bus in China, 2014
List of First-batch New Energy Vehicle Promotion & Application Cities/Regions
List of Second-batch New Energy Vehicle Promotion & Application Cities/Regions
China's New Energy Vehicle Demonstration City Promotion Plan, 2014-2015
Principles of EV Motor Controllers
Classification of EV Motor Controllers
Policies on EV Motor Controllers in China
R&D and Status Quo of Chinese and Foreign EV Motors and Controllers 
Demand and Market Size of EV Motor Controllers in China, 2013-2017E 
Gross Margins for Motor Controllers of Shenzhen Inovance Technology and Shenzhen V&T Technologies, 2011-2013  
EV Motor Controllers’ Supply Modes in China
Market Share of Some EV Motor Controller Manufacturers in China, 2013  
Motor and Controller Suppliers of Major Electric Bus Manufacturers in China
Major EV Motor Controller Manufacturers in China
Major Global Electric Vehicle IGBT (Insulated Gate Bipolar Transistor) Device Manufacturers
Financial Indicators of Shanghai Edrive, 2009-2014  
Main Products of Shanghai Edrive 
Revenue and Net Income of Shenzhen Inovance Technology, 2009-2014  
Gross Margin of Shenzhen Inovance Technology, 2009-2014
Revenue of Shenzhen Inovance Technology by Product, 2012-2014  
Gross Margin of Shenzhen Inovance Technology by Product, 2012-2014 
EV Motor Controller Project Progress of Shenzhen Inovance Technology, 2014  
Key R&D Project Progress of Shenzhen Inovance Technology, 2014
Main Financial Indicators of Shanghai Dajun Technologies, 2012-2014  
Revenue and Operating Costs of Main Products of Shanghai Dajun Technologies, 2012-2014  
Motor Drive System Capacity, Output, and Sales Volume of Shanghai Dajun Technologies, 2012-2014  
Major Clients of Shanghai Dajun Technologies, 2012-2014  
Development Course of Shanghai Dajun Technologies 
Subsidiaries of Shanghai Dajun Technologies
Unprocessed Orders of Shanghai Dajun Technologies as of the End of 2014H1
Financial Indicators of Broad-Ocean Motor EV, 2012-2014  
Financial Indicators of Hunan CSR Times Electric Vehicle, 2011-2014  
Motor Controller Products of Hunan CSR Times Electric Vehicle
Number of Employees in BYD, 2007-2013
Output and Sales Volume of BYD, 2010-2014
Revenue, Net Income & Gross Margin of BYD, 2007-2013
Revenue Breakdown of BYD by Product, 2007-2013
Gross Margin of BYD by Product, 2008-2013
Revenue Breakdown of BYD by Region, 2008-2013
Motor Controller Products of DEC Dongfeng Electric Machinery
New-energy Vehicle SRD Motors of China Tex Mechanical & Electrical Engineering
Revenue and Profit of Shenzhen V&T Technologies, 2011-2013
Revenue of Shenzhen V&T Technologies by Product, 2011-2013  
Product Sales Models of Shenzhen V&T Technologies, 2011-2013 
Shenzhen V&T Technologies’ Top 5 Clients, 2011-2013  
Major EV Motor Controller Clients of Shenzhen V&T Technologies 
ATE's Distribution Worldwide
ATE's Financial Indicators (Consolidated), 2009-2014
ATE's Revenue by Division, 2014H1
EVT Technology’s Development History
Financial Indicators of Delta Electronics, 2009-2014  
Delta Electronics’ Capacity, Output, and Output Value by Product, 2012-2013 
Sales Volume of Delta Electronics by Product, 2012-2013 
Main Financial Indicators of Fuji Electric, FY2010-FY2014
Fuji Electric’s Revenue and Operating Income by Division, FY2013-FY2014
Fuji Electric’s Revenue by Region, FY2011-FY2014
Infineon’s Global Ranking in Three Businesses, 2013
Infineon’s Revenue (by Region), FY2012-FY2013
Infineon’s Revenue (by Division), FY2012-FY2013
Infineon’s Main EV IGBT Products 
Number of Employees in Denso, FY2009-FY2013
Denso’s Revenue and Profit, FY2013-FY2015
Denso’s Operating Income and Net Income, FY2011-FY2015  
Denso’s Revenue Structure by Division, FY2011-FY2015Q1 
Denso’s Revenue Breakdown by Division, FY2011-FY2015Q1
Denso’s Revenue and Operating Profit (by Region), FY2013-FY2015
Denso’s Client Structure, FY2013-FY2014
NEDO’s Power Electronics Projects 
ROHM’s Financial Indicators, FY2010-FY2014
ROHM’s Revenue Structure by Division, FY2014
ROHM’s Revenue Breakdown by Division, FY2014
IR's Revenue by Division, FY2012-FY2014
Hitachi Automotive Systems’ Revenue, FY2011-FY2015
Major EV Inverter Clients of Hitachi Automotive Systems
Mitsubishi Electric’s Financial Indicators, FY2010-FY2014
Mitsubishi Electric’s Revenue by Division, FY2014
Mitsubishi Electric's Major EV Inverter Clients
Meidensha’s Financial Indicators, FY2010-FY2015
Meidensha’s Revenue and Profit by Division, FY2014-FY2015
Meidensha’s Major EV Inverter Clients
Toshiba’s Revenue and Net Income, FY2010-FY2014 
Toshiba’s Sales Structure by Division, FY2010-FY2014
Revenue of Toshiba’s Electronic Devices & Components Division, FY2010-FY2014 
Toshiba’s Major EV Inverter Clients
Hyundai Mobis’ Revenue and Operating Margin, FY2005-FY2014
Hyundai Mobis’ Major EV Inverter Clients
Delphi’s Number of Employees, 2011-2013  
Delphi’s Revenue and Gross Margin, 2004-2014 
Delphi’s Revenue and Operating Margin, 2007-2014  
Delphi’s Revenue and EBITDA Ratio, 2007-2013  
Delphi’s Revenue Structure by Division, 2012-2014
Delphi’s Revenue and Gross Margin by Division, 2010-2013  
Delphi’s Major Growth Areas by Division, 2013-2016E
Delphi’s Revenue by Region, 2010-2013  
Delphi’s Major Clients and Their Regional Distribution
Namelist and Revenue Contribution of Delphi’s Top 5 Clients, 2012-2013  
Delphi’s EV Product Distribution
Delphi’s Major EV Inverter Clients
Bosch’s Number of Employees, 2009-2013  
Bosch’s Revenue & EBIT, 2009-2013  
Bosch’s Revenue Structure by Division, 2012-2013
Bosch’s Revenue & EBIT from Automobile Division, 2012-2013  
Bosch’s Revenue Structure by Region, 2012-2013 
Bosch’s Revenue in Major Countries, 2012-2013
Bosch’s Major EV Inverter Clients
Number of Employees in Continental, 2009-2013
Continental’s Revenue & EBIT, 2009-2014  
Continental’s Revenue Structure by Division, 2008-2013  
Continental’s Revenue Structure by Region, 2008-2013  
Continental’s Major EV Inverter Clients

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